Marketing Strategy Manager

$92,248 - $150,238/Yr

BJC HealthCare - St. Louis, MO

Full-time - Mid Level

Hybrid - St. Louis, MO

10,001+ employees

Ambulatory Health Care Services

About the position

BJC HealthCare is seeking a Marketing Strategy Manager to lead the marketing strategy for BJC Medical Group. The ideal candidate will have a strong background in project management, acquisition campaigns, and both traditional and digital marketing. This role involves driving brand awareness, developing and implementing marketing plans, and collaborating with internal stakeholders and clinical partners to achieve organizational goals. The position requires presenting and reporting on campaign performance to senior leadership and managing a team to ensure effective execution of marketing strategies.

Responsibilities

• Lead the development and implementation of marketing plans for clinical services.
• Manage a team, including hiring, training, assigning work, and evaluating performance.
• Develop and adhere to departmental staffing, revenue, and expense budgets.
• Consult with hospital administration and directors to create effective marketing strategies.
• Utilize a mix of marketing tools to achieve defined business objectives.
• Create partnerships and promotions to execute the marketing plan.
• Direct e-health and web strategies to meet annual goals.

Requirements

• Bachelor's Degree in Marketing or related field.
• 5-10 years of marketing experience.
• Experience in project management and acquisition campaigns.

Nice-to-haves

• Master's Degree in Business or related field.
• Healthcare experience.

Benefits

• 401(k) matching
• 403(b) plan
• Adoption assistance
• Dental insurance
• Disability insurance
• Flexible spending account
• Life insurance
• Tuition assistance
• Paid time off (combines vacation, sick days, holidays, and personal time)