Marketing Strategy & Planning Manager, Product Growth

$96,000 - $168,000/Yr

Rippling - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

101-250 employees

Publishing Industries

About the position

The Marketing Strategy & Planning Manager at Rippling is responsible for guiding the strategic direction and operational efficiency of the Marketing team. This role involves deep analysis of marketing performance, cross-functional collaboration, and the development of planning models to support global expansion and growth in annual recurring revenue (ARR). The position plays a critical role in ensuring that the Marketing function operates at a best-in-class level, particularly during a period of rapid growth and product expansion.

Responsibilities

• Own the business line by understanding Marketing performance and leading cross-functional initiatives to drive growth.
• Determine investment priorities for products and channels to improve marketing effectiveness.
• Drive forecasting for quarterly and annual planning cycles, streamlining processes for efficiency.
• Partner with Marketing, Sales, and Finance teams to develop a company planning model and measure monthly targets.
• Produce executive-ready storytelling on performance against targets by segment, product line, and country.
• Develop and orchestrate the internal operating cadence for a global Marketing team to facilitate quick decision-making.
• Drive stakeholder teams by incentivizing correct outcomes and holding teams accountable through OKRs and dashboards.

Requirements

• 5+ years of experience in BizOps, Sales Strategy, Finance, or Consulting.
• Experience in long-range planning cycles at B2B tech companies.
• Demonstrated track record of leading cross-functional projects with Sales, Marketing, Finance, and/or Operations teams.
• Excellent communication and stakeholder management skills, particularly with executive audiences.
• Ability to distill complex data sets into simple solutions.
• High growth mindset and extensive experience creating complex models in spreadsheets.
• Basic understanding of SQL with an interest in learning.

Benefits

• Competitive salary
• Equity options
• Comprehensive health benefits
• Diversity and inclusion initiatives
• Flexible work arrangements for in-office employees