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Danaher - Marlborough, MA

posted 22 days ago

Full-time - Entry Level
Marlborough, MA
Computer and Electronic Product Manufacturing

About the position

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies. At Cytiva you will be able to continuously improve yourself and us - working on challenges that truly matter with people that care for each other, our customers, and their patients. With associates across 40+ countries, Cytiva is a place where every day is a learning opportunity - so you can grow your career and expand your skills in the long term. Forming part of the Biotechnology segment at Danaher, we bring together dedicated technical expertise and talent to develop the next generation of life-changing therapeutics. The Marketing Writer for Cytiva is responsible for working closely with our R&D and marketing organizations to write scientific and technical content that is compelling, engaging, concise, and factually accurate. This position is part of the Marketing Communications organization located in Harbourgate, Portsmouth, UK or Marlborough, MA, USA and will be on-site. At Cytiva, our vision is, to advance future therapeutics from discovery to delivery.

Responsibilities

  • Transform highly technical content supplied by our research and development (R&D) organization into engaging, conversational, search-engine optimized (SEO), and customer-focused content for digital channels.
  • Work with subject matter experts and our marketing organization to adapt content to target different marketing segments and customer personas.
  • Take ownership for all phases of content production and optimization including planning, information gathering, writing, reviewing, editing, working with graphic designers to generate artwork, and final sign-off.
  • Collaborate with our digital team and stakeholders to measure and report content effectiveness; use insights from analytics to improve content and content strategies.
  • Ensure corporate branding guidelines are integrated into marketing communications.

Requirements

  • Bachelor of Science degree in biology, biochemistry, molecular biology, immunology, bioengineering, or related field
  • Multiple years of experience in science writing, journalism, copyrighting, or writing marketing communication materials for the life sciences.
  • Strong writing, editing, and copyediting skills; careful attention to detail, and ability to work to a corporate style guide and develop SEO-rich documents to ensure that the content ranks well with search engines.
  • Apply critical thinking and demonstrate a solid understanding of the scientific method, experimental design, and statistical analysis.
  • Experience from the biopharmaceutical industry or a university research environment is considered a merit.

Nice-to-haves

  • Demonstrated ability to work with Word, Excel, PowerPoint, Adobe Acrobat, and SEO software.
  • Ability to perform web analytics on published pages using web analytic tools such as Adobe Analytics and Mouseflow is advantageous.
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