Keller Williams Realty - Austin, TX

posted 4 months ago

Full-time - Mid Level
Austin, TX
10,001+ employees
Real Estate

About the position

The Mastermind Community Newsletter Coordinator position at Keller Williams Realty is a full-time role within the KW Publishing department, which is responsible for creating award-winning content across various platforms, including newsletters, podcasts, and social media. This role offers a unique opportunity to engage with high-producing agent groups within the KW ecosystem, allowing for significant professional growth and learning. The ideal candidate will be a strong content creator and industry researcher, possessing a passion for writing engaging and educational content that resonates with the audience. In this role, the Newsletter Coordinator will be tasked with the continuous development, maintenance, and execution of biweekly newsletters specifically tailored for KW Agents. These newsletters will not only feature original content but will also repackage existing materials to enhance engagement, recruitment, and retention of agents within the network. The position requires a blend of creativity, project management skills, and the ability to analyze audience engagement metrics to ensure the newsletters are effective and impactful. The position also involves collaboration with various teams, including KW Research and content stakeholders, to develop assets that support the overall content strategy. The Coordinator will be responsible for generating and sustaining audience engagement, developing research surveys, analyzing results, and creating content that aligns with market and industry trends. This role is pivotal in contributing to the broader content initiatives of KWRI, including training courses and articles, thereby playing a significant part in the company's mission to educate and empower its agents.

Responsibilities

  • Develop and maintain biweekly newsletters for high-producing agent groups within the KW ecosystem.
  • Create original and compelling content while repackaging existing materials to promote agent engagement, recruitment, and retention.
  • Collaborate with KW Research and content stakeholders to develop assets for creative publications and projects.
  • Generate and sustain audience engagement through effective content strategies.
  • Develop and administer research surveys to mastermind groups and analyze results for content creation.
  • Write and edit newsletter content, contributing to cross-departmental content initiatives as needed.
  • Track the performance of content and position future pieces for maximum engagement.
  • Work with KW Marketing to distribute newsletters biweekly to qualified agents.

Requirements

  • Bachelor's degree in English, Journalism, or a related field strongly preferred.
  • 3-5 years of experience writing, editing, or researching business content.
  • Experience with newsletters and blogs, with the ability to generate and sustain audience engagement.
  • Proven problem-solving skills and resourcefulness.
  • Project management experience or related skills.
  • Basic to intermediate proficiency with Microsoft Office, Asana, and Google Suite, especially Google Sheets.
  • Excellent time management and outstanding written communication skills.
  • Proficient use of social media scheduling software and familiarity with monitoring metrics.
  • High confidentiality and discretion.

Nice-to-haves

  • Previous research and/or writing experience is a plus.
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