Media Buyer Specialist

$65,749 - $98,613/Yr

UCHealth - Denver, CO

Full-time - Entry Level

Denver, CO

Hospitals

About the position

The Media Buyer Specialist at UCHealth is responsible for executing media strategies across traditional and digital platforms. This role involves collaborating with cross-functional teams to implement high-impact media campaigns that support business goals and optimize campaign performance for maximum return on investment (ROI).

Responsibilities

• Collaborate with team to evaluate media information and prepare media plans aligned with organizational goals.
• Prepare schedules, manage detailed budgets and ensure seamless execution of marketing campaigns.
• Negotiate and purchase media space and time across various platforms, securing the best rates for advertising spend.
• Support all media buys by managing estimates, loading avails and issuing insertion orders for approval.
• Monitor campaign performance and provide actionable insights and regular reports to stakeholders.
• Make data-driven decisions to optimize campaigns and maximize ROI.
• Maintain strong relationships with media vendors, stakeholders and internal teams.
• Stay up to date with the latest trends and best practices in media buying across traditional and digital channels.

Requirements

• Bachelor's degree in Marketing, Advertising, or a related field.
• 1-2 years of media buying experience, preferably in both traditional and digital platforms.

Nice-to-haves

• Experience in both traditional and digital media buying.

Benefits

• Continuing education credits
• 403(b) matching
• Loan repayment program
• Disability insurance
• Health insurance
• Dental insurance
• Tuition reimbursement
• Paid time off
• Vision insurance
• Loan forgiveness
• Pet insurance