22Squared - Atlanta, GA
posted about 2 months ago
As a Media Manager in the Digital Investment department, you will manage and execute strategic social media paid strategies for a large American supermarket chain. This role requires a broad range of skills, including collaboration with an integrated team to guide strategic social buying on various platforms, identifying targeting tactics based on campaign briefs, and defining media goals measured against precise KPIs. You will also be responsible for ongoing internal and client education, ensuring that all stakeholders are informed and aligned with the campaign objectives. The position demands a commitment to driving innovative paid media solutions and flawless execution, making it essential to stay updated with the latest trends and technologies in digital advertising. This is a remote, temporary position with an estimated average of up to 40 hours per week until the end of the year. The role requires immediate availability, and additional details will be provided during the interview process. You will lead paid social media buys and tactical recommendations, manage end-to-end campaign execution, and partner with the strategy department to develop actionable insights for internal stakeholders and clients. Your ability to analyze performance and develop optimization recommendations based on KPIs will be crucial in effectively acquiring customers at acceptable metrics. Furthermore, you will maintain media client and vendor relationships, serve as the primary contact for specific projects, and prepare and present paid social media plans while mentoring and training team members.