Media Manager, Social

$46,500 - $62,400/Yr

Publicis Groupe - Burbank, CA

posted 12 days ago

Full-time - Entry Level
Burbank, CA
10,001+ employees
Professional, Scientific, and Technical Services

About the position

The Media Manager, Social position at Publicis Groupe focuses on leveraging paid social media expertise to drive innovative strategies and optimize social campaigns for clients. The role involves tactical execution, analysis, and reporting on campaign effectiveness, while fostering strong relationships with internal teams and clients.

Responsibilities

  • Drive day-to-day innovative strategies to meet and exceed client business objectives.
  • Lead tactical execution and optimization of social campaigns.
  • Assist with optimizing, implementing, and analyzing paid social marketing activities.
  • Support execution of customer, media, brand, and market research to produce unique insights and opportunities.
  • Partner with the Paid Social Supervisor to drive strategic social expertise within the team.
  • Report on key metrics for campaign effectiveness and develop key findings for optimization.
  • Facilitate the sharing of data and insights among relevant internal parties to inform future strategies.
  • Foster strong relationships with internal teams and client groups.

Requirements

  • Bachelor's degree or higher in marketing, advertising, business, or equivalent.
  • 1+ years of experience in paid social bid management and campaign development/management/optimization using leading social platforms.
  • Digital media operations experience preferred.
  • Strong analytical thinking and mathematical skills with the ability to manage data.
  • Experience with Meta, TikTok, Snapchat, Pinterest, LinkedIn, and X (Twitter).
  • Resourceful, curious, and motivated individual with the ability to work independently and in a team setting.
  • Strong organizational and communication skills.
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel.

Benefits

  • Medical coverage
  • Dental insurance
  • Vision insurance
  • Disability insurance
  • 401k
  • Paid time off
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