Monetization Strategy & Operations Associate (US)

$98,000 - $165,000/Yr

Tiktok - New York, NY

Full-time - Entry Level

New York, NY

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

TikTok is the leading destination for short-form mobile video, and our mission is to inspire creativity and bring joy. The Global Monetization Strategy & Operations organization plays a critical role in providing business insights through analytics, ensuring alignment of goals across functions, and driving strategic partnerships and initiatives. This position is integral to aligning high-level company priorities with effective day-to-day operations, helping to evolve early-stage ideas into future growth initiatives. As a Monetization Strategy & Operations Associate, you will have the opportunity to shape monetization efforts in the North America Key Accounts business. This role requires analytical rigor to identify and prioritize growth levers, solve pain points, and collaborate closely with cross-functional leaders. The ideal candidate will possess strategic thinking capabilities, be detail-oriented, proactive, and comfortable operating in ambiguity. You will act as a key partner to the sales leadership team, focusing on various advertiser segments by providing insights, driving actions, and influencing business outcomes. Your responsibilities will include identifying revenue opportunities and translating them into actionable go-to-market strategies through rigorous quantitative and qualitative analysis. You will manage business planning and policy-making processes, including target setting, forecasting, and business reviews. Additionally, you will identify deficiencies in policies and processes, partnering with internal teams to develop and implement solutions while fostering cross-functional collaboration with critical business partners such as Sales, Product, HR, Legal, and Finance.

Responsibilities

• Act as a key partner to the sales leadership team focusing on various advertiser segments through providing insights, driving actions & influencing business outcomes.
• Identify revenue opportunities and translate them into concrete go-to-market levers by conducting rigorous quantitative & qualitative analysis, as well as developing deep business & market understanding.
• Drive cross-functional programs based on the identified levers, track progress and measure impact.
• Manage business planning & policy making: target setting, forecasting, business reviews & analysis, sales & client incentive policy setting & execution.
• Identify deficiencies in policies, processes & systems and partner with internal teams to develop and implement solutions; drive the adoption of new solutions, as well as provide ongoing iterations.
• Foster cross-functional collaboration through cultivating and maintaining strong working relationships with critical business partners (e.g. Sales, Product, HR, Legal, Finance etc).

Requirements

• BS/MS degree in a quantitative field from a leading university.
• Strong problem-solving skills; ability to solve complex and diverse business problems and synthesize findings into narratives for leadership to influence decisions.
• Excellent communication (verbal & written), interpersonal, and stakeholder management skills.
• Ability to work independently, multitask and adapt to changing priorities.
• Results and detail-oriented, with strong commercial/business acumen.

Nice-to-haves

• 2+ years of working in a fast-paced environment & similar function (e.g. strategy & operations teams in other tech companies; management consulting; investment banking); experience in digital advertising is a plus but not a must.
• Advanced analytical skills; ability to gather data and structure it in a meaningful way for analysis and modeling, translate data into insights.
• Strong SQL programming, knowledge of statistical modeling, expertise in BI visualization tools such as Tableau, Looker are preferred.

Benefits

• 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents, and a Health Savings Account (HSA) with a company match.
• Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans.
• Flexible Spending Account (FSA) Options like Health Care, Limited Purpose and Dependent Care.
• 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) and 10 paid sick days per year.
• 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
• Mental and emotional health benefits through EAP and Lyra.
• 401K company match, gym and cellphone service reimbursements.