Multimedia Content Designer

$60,000 - $65,000/Yr

Nlb Corporation - Wixom, MI

Full-time - Entry Level

Wixom, MI

Wholesale Trade Agents and Brokers

About the position

The Multimedia Content Designer at NLB Corp. is responsible for creating and delivering high-quality multimedia content that supports the company's brand and marketing strategies. This role involves developing engaging visuals, audio, and text-based materials for various platforms, including digital, social media, web, print, and video. The designer will ensure brand consistency and explore new content formats while monitoring and analyzing content performance to improve strategies.

Responsibilities

• Create content for video, digital, and print to support marketing and branding.
• Develop engaging visuals, audio, and text-based materials.
• Execute content projects from start to finish, ensuring alignment with marketing goals.
• Use design tools like Adobe Creative Suite, Canva, and Adobe After Effects for editing and production.
• Ensure brand consistency across all digital and print materials, following company branding guidelines.
• Explore new content formats and stay updated on industry trends.
• Monitor and analyze content performance to improve strategies.
• Adapt content for different platforms while maintaining quality.
• Design layouts for printed marketing materials like brochures, catalogs, and ads.
• Create graphics for tradeshows, events, and social media posts.
• Take and edit product photos.
• Shoot and edit compelling in-house videos.
• Prepare digital files for printing and electronic use.
• Support marketing, product development, and sales teams with visual content.
• Manage creative files for easy access and maintain an organized library of digital assets.
• Update company website using WordPress.

Requirements

• BA/BS in Graphic Design or Videography, or 1-3 years of experience in Content Creation or related field.
• Strong communication skills, both written and verbal.
• Proficient in Microsoft Office, Adobe Creative Suite, Sprout Social, and WordPress.
• Solid understanding of graphic design principles, color theory, and typography for creating visuals.
• Knowledge of video production, from scripting to post-production.
• Experience in photography for digital and print use.
• Ability to create platform-specific content (social media, web, print) with high-quality standards and brand consistency.
• Skilled in video editing, graphic design, and storytelling.
• Able to manage multiple projects, meet deadlines, and work independently.
• Creative problem-solving skills for visual and content-related challenges.
• Adaptable to a fast-paced environment and evolving trends.
• Willingness to learn NLB's products and target markets.
• Familiar with copyright laws and best practices for using licensed or original content.

Nice-to-haves

• Experience with Constant Contact or another online email marketing platform.

Benefits

• 401(k) matching
• AD&D insurance
• Dental insurance
• Disability insurance
• Employee assistance program
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance