National Sales Manager

$140,000 - $155,000/Yr

Univision Communications - Fresno, CA

posted about 1 month ago

Full-time - Mid Level
Fresno, CA
Broadcasting and Content Providers

About the position

Univision is seeking a highly motivated and experienced National Sales Manager (NSM) to join our dynamic sales team in Fresno, CA. This role is pivotal in acting as a liaison between our outside sales offices and the television stations for our Northern California stations. The NSM will be responsible for negotiating with clients and national sales offices to drive revenue and share growth, as well as conducting detailed forecasting of national sales revenue by office. The position requires occasional strategic travel and expense budgeting, along with regular evaluations of national sales office performance. The National Sales Manager must maintain a visible presence in all outside offices, with a travel schedule determined quarterly to meet the station's needs. This role also involves developing new business opportunities, setting goals, and monitoring the progress of target zero and low accounts. The NSM will engage personally with clients and their agents on both national and local levels, collaborating closely with the Local Sales Team and Digital teams to meet with clients and planning agencies that impact local business in the Northern California region. The ideal candidate will possess a keen understanding of market conditions, station inventory, and pricing metrics, enabling them to negotiate effectively for revenue and share growth. They will provide timely and detailed station information to outside sales offices and will be a creative and strategic team player, articulate, well-spoken, and highly organized with the ability to multi-task. The NSM will also be responsible for presenting research information and station proposals in a clear and enthusiastic manner, ensuring that all sales activities align with the company's objectives.

Responsibilities

  • Negotiate with clients and national sales offices to drive revenue and share growth.
  • Conduct detailed forecasting of national sales revenue by office.
  • Manage occasional strategic travel and expense budgeting.
  • Evaluate national sales office performance regularly.
  • Develop new business opportunities and set goals for target accounts.
  • Monitor progress of target zero and low accounts.
  • Collaborate with Local Sales Team and Digital teams on client calls.
  • Create weekly management reports on billing and call activity.
  • Plan and execute travel schedules for client meetings.
  • Facilitate the creation and implementation of multi-platform sales proposals.

Requirements

  • Bachelor's degree in business and/or marketing or previous advertising/media sales experience.
  • 5-10 years of media sales experience.
  • Prior experience working in the Political Media ecosystem.
  • Familiarity with FCC filings, compliance processes, and workflow cadence.
  • Strong written and verbal communication skills.
  • Experience in Agency and Retail Advertising with a focus on new business management.
  • Strategic, motivated, and enthusiastic self-starter.
  • Ability to develop customized marketing solutions for clients.
  • Exceptional presentation skills and professional presence.
  • Proficient in MS Office, including Word, Excel, and PowerPoint.
  • Working knowledge of television applications such as Strata, Matrix, Vivvix, and qualitative programs like Scarborough or Nielsen Advantage.
  • Valid Driver's license with a clean driving record.

Benefits

  • Salary range of $140,000 - $155,000 per year
  • Health insurance
  • 401k retirement plan
  • Paid time off
  • Professional development opportunities
  • Flexible scheduling options
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