National Sales Meeting Manager

Grand Sierra Resort and Casino - Reno, NV

Full-time - Senior

Reno, NV

Accommodation

About the position

The National Sales Meeting Manager (NMSM) at Grand Sierra Resort and Casino is a pivotal role responsible for driving new business opportunities for meetings, events, and hotel room blocks at the property. This position requires a proactive approach to generating qualified sales prospects that convert into definite bookings, ensuring that revenue goals are not only met but exceeded for the assigned territory and market segment. The NMSM will collaborate closely with both professional and non-professional meeting and event planners, developing and implementing strategic sales initiatives that align with the mission of the Grand Sierra Resort (GSR). Reporting on the results of sales activities from the assigned markets is also a key responsibility. In this role, the NMSM will create and execute an annual Business Development plan targeting large meetings, tradeshows, expos, and room blocks within their designated region. Attendance at major travel functions, including trade shows and sales calls, is essential, along with the organization of site inspections to foster new client relationships. The NMSM will also coordinate and assist with Familiarization (FAM) trips, respond efficiently to leads from various sources, and develop innovative sales strategies that support the vision of GSR's owners and management team. The position requires the NMSM to analyze new and existing reports on sales opportunities, design strategic plans, and provide recommendations to senior leadership to maximize revenue. Maintaining accurate data within the Salesforce/Delphi system is crucial for optimizing hotel room revenue and function space inventory. The NMSM will also be expected to maintain a minimum standard of 60 prospecting calls per month to new accounts, ensuring a robust pipeline for future group business. Overall, the NMSM plays a critical role in achieving the sales goals of the Grand Sierra Resort and Casino, contributing to its success in the competitive hospitality market.

Responsibilities

• Create and execute an annual Business Development plan for large meetings, tradeshows, expos, and room blocks in their assigned region.
• Plan and attend major travel functions, including trade shows and sales calls, specific to the marketing area.
• Organize and conduct site inspections and foster new relationships with clients to grow their market for GSR.
• Coordinate and assist with the planning of FAM trips.
• Respond efficiently to leads generated from multiple sources, including RSCVA, Cvent, and Web Inquiries.
• Lead the development and execution of new sales strategies that support the vision of the GSR owners and management team.
• Run and analyze new and existing reports on relevant sales opportunities to design a strategic plan and solicit business in their region.
• Maintain all data within the Salesforce/Delphi system to maximize hotel room revenue and function space inventory.
• Set priorities, hit deadlines, and communicate with leadership on results that can be understood and acted upon.
• Analyze new and existing tools to assist decision-making and sales drivers.
• Maintain an ongoing relationship with colleagues and hotel clients, both current and past.
• Identify long-term opportunity areas to improve sales and operations.
• Maintain a minimum standard of 60 prospecting calls per month to new accounts for future group business.
• Complete knowledge of status on all pending bookings at all times with an accurate 90-50-10 personal report.
• Meet or exceed pre-determined productivity goals.
• Participate in the Annual/Quarterly Sales Plan Incentives.

Requirements

• High school diploma or GED.
• 10 years of progressive sales and/or marketing experience.
• 8 years of experience in hotel group sales, event sales, or catering sales.
• 5 years of meeting & event business development experience.
• Experience and success with multi-million dollar personal sales goals.
• Meeting & Event Sales Leadership experience preferred.
• Operations knowledge of resort/casino properties.
• Strong communication skills and ability to plan and implement action plans.
• Basic presentation experience.
• Working knowledge of Delphi.
• Personable with exemplary customer service skills.
• Excellent written and oral communication skills.
• Strong attention to detail and presentation skills.
• Ability to add, subtract, multiply, and divide in all units of measure.
• Ability to compute rate, ratio, percent, and to create and interpret bar graphs.
• Ability to define problems, collect data, establish facts, and draw valid conclusions.

Nice-to-haves

• Experience in casino environments.
• Familiarity with hospitality industry trends.
• Advanced skills in Microsoft Office products.

Benefits

• Competitive salary range of $65.1K - $82.4K per year.
• Opportunities for professional development and growth.
• Incentives based on sales performance.