Casa De La Familia - Santa Ana, CA

posted 14 days ago

Full-time - Entry Level
Santa Ana, CA
Ambulatory Health Care Services

About the position

The Non-Profit Marketing Coordinator will enhance the organization's online presence with a focus on email marketing, fundraising initiatives, and event promotion. This role is designed for a bilingual professional who can effectively engage with clients and supporters through targeted communications, while collaborating with various teams to achieve marketing goals.

Responsibilities

  • Design and execute effective email marketing campaigns to engage, inform, and inspire supporters.
  • Develop and implement strategies to boost participation in fundraising initiatives and events.
  • Assist with website updates and ensure the site is optimized for user experience and content engagement.
  • Collaborate with the team to develop engaging content for email newsletters, event promotions, and donor communications.
  • Stay updated on best practices in email marketing and website optimization to enhance outreach and engagement efforts.
  • Support the coordination and promotion of organization events, including registration, communication, and post-event follow-ups.
  • Analyze campaign performance metrics and recommend improvements to maximize email and event engagement.

Requirements

  • Bilingual in Spanish and English, with excellent written and verbal communication skills.
  • Proven experience in email marketing, including strategy and campaign management.
  • Strong proficiency in website design and maintenance, ensuring an engaging user experience.
  • Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact) and website management tools.
  • Ability to create compelling and mission-aligned content to engage donors, clients, and community members.
  • Detail-oriented with strong multitasking and analytical skills.
  • Bachelor's degree in Marketing, Communications, Web Design, or a related field.

Benefits

  • Flexible schedule
  • Opportunities for advancement
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