Nursing Home Marketing Director

$90,000 - $110,000/Yr

Alvin Kahn And Associates

Full-time - Mid Level

About the position

The Nursing Home Marketing Director will be responsible for promoting a well-established nursing home in Essex County, NJ. This role requires a candidate with solid experience in nursing home marketing and established connections with local hospitals to drive referrals and enhance the facility's visibility in the community.

Responsibilities

• Develop and implement marketing strategies to promote the nursing home.
• Build and maintain relationships with local hospitals and healthcare providers.
• Conduct outreach and networking activities to generate referrals.
• Monitor and analyze marketing performance and adjust strategies as needed.
• Collaborate with the nursing home staff to ensure alignment of marketing efforts with facility goals.

Requirements

• Minimum of 2 years of experience in nursing home marketing.
• Established connections with area hospitals and healthcare providers.
• Strong communication and interpersonal skills.
• Ability to work independently and manage multiple projects.

Nice-to-haves

• Experience in digital marketing and social media management.
• Knowledge of healthcare regulations and compliance.

Benefits

• Dental insurance
• Health insurance
• Vision insurance