Southern Glazer's - Harrisonburg, VA
posted about 2 months ago
Full-time - Entry Level
Harrisonburg, VA
Merchant Wholesalers, Nondurable Goods
About the position
The On Premise Sales Consultant for Southern Glazer's Wine & Spirits is responsible for representing the company in the market, focusing on building strong customer relationships and driving sales growth. This role requires a consultative sales approach, where the consultant engages with customers to understand their business needs and develop tailored solutions to enhance their sales revenue. The position emphasizes face-to-face interactions, data analysis, and strategic planning to achieve sales objectives and support customer growth.
Responsibilities
- Build positive, credible, lasting customer relationships based on trust
- Discover and identify customer business growth needs
- Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business
- Analyze data and insights to increase sales, grow customer business, and better achieve objectives
- Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)
- Prioritize sales activities to achieve objectives based on each customer business growth plan
- Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM (Proof)
- Maintain deep knowledge of SGWS products and correctly present and position them in each account
- Propose selling solutions to each customer and win the sale using consultative selling skills
- Achieve internal SGWS and supplier objectives as prioritized by management
- Manage customer issue resolution, seek additional opportunities to support the customer's needs, and support business growth by providing customers with useful information and guidance
- Adapt the selling approach based on each customer's buying styles and individual business needs
- Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition
- Document and maintain account- and customer-specific information in CRM (Proof)
- Participate in sales meetings, on-site training, and supplier events as required
- Perform other duties as assigned
Requirements
- Able to analyze and understand data and information
- Able to leverage SGWS technology to perform duties and responsibilities
- Able to build and structure customer presentations and product proposals
- Proficient in using mobile devices (e.g., iPad®, smartphone) and online communication techniques (email, posting, texting, etc.) in a professional manner
- Able to consistently achieve results, even under tough circumstances
- Able to take responsibility for own actions and results; commits to providing a consistently high level of service to customers, suppliers, colleagues, and management
- Able to communicate effectively through various methods and express self clearly and concisely while appropriately tailoring the message to the audience
- Able to be nimble in ambiguity; be open to change; embrace innovative ideas
- Team player; works collaboratively with others
- Able to work in a fast-paced, results-driven environment
- Must possess a reliable vehicle, a valid driver's license, and the ability to obtain and maintain auto liability insurance on their vehicle in compliance with SGWS company requirements
- High School Diploma or GED required
- Able to travel as needed
- Must be at least 21 years of age
Benefits
- Comprehensive medical and prescription drug coverage
- Dental and vision plans
- Tax-saving Flexible Spending Accounts
- Disability coverage
- Life insurance plans
- 401(k) plan
- Tuition reimbursement
- Wellness program
- Parental leave
- Vacation accrual
- Paid sick leave
