Online SEO/SMM Specialist

Global Channel Management - Lake Mary, FL

Full-time

Lake Mary, FL

Administrative and Support Services

About the position

The Online Marketing Specialist is responsible for implementing and optimizing digital marketing campaigns across various channels. This role requires a dynamic marketer who can manage website content, design marketing campaigns, and analyze social media performance to drive engagement and conversions.

Responsibilities

• Updating the website
• Managing newsletters and email mailings
• Analyzing and managing social media platforms including Facebook, Twitter, Instagram, YouTube, and LinkedIn
• Running and managing B2B and B2C campaigns
• Project managing campaigns and meeting deadlines
• Providing high converting campaigns through strong reporting and analytics

Requirements

• Experience in online marketing and digital campaigns
• Strong reporting and analytics skills
• Ability to manage both B2B and B2C campaigns
• Experience with website design and content management
• Familiarity with creative design tools, preferably Adobe

Nice-to-haves

• Experience with a variety of budgets for campaigns
• Hands-on experience with digital advertising strategies