PMax/Google Ads Product Marketing Manager

US Tech Solutions - Chicago, IL

Full-time - Mid Level

Chicago, IL

Administrative and Support Services

About the position

The PMax/Google Ads Product Marketing Manager will be a key player in the Global Product Go-To-Market team, focusing on driving the adoption of AI-powered performance and mid-funnel advertising products. This role involves collaborating with various teams to implement strategies that address adoption challenges and ensure successful market activation through insights-driven decision-making.

Responsibilities

• Implement go-to-market strategies to maximize the adoption and success of AI-powered performance & mid-funnel solutions among clients and agencies.
• Collaborate with advertiser and agency sales teams, providing them with product knowledge and resources to empower them to effectively position and sell AI-powered solutions.
• Partner with regional GTM teams to align on strategies and share best practices.
• Conduct ongoing performance analysis, identifying trends, challenges, and success stories.
• Work with Product Solutions teams to champion the needs of GCAS, ensuring their inclusion in product roadmaps.

Requirements

• Minimum of 3 years of experience in digital marketing and/or advertising technology.
• Knowledge of AI-powered performance or mid-funnel advertising products (i.e. Broad Match, PMax, DemandGen).
• Excellent written and verbal communication skills with the ability to tailor messaging to different audiences.
• Strong collaborator with success building relationships with cross-functional partners.
• Strategic problem-solving skills and ability to analyze performance trends to deliver actionable insights.
• Strong operational rigor with ability to prioritize tasks, manage multiple projects simultaneously, and drive/track progress.

Nice-to-haves

• Experience working in a global context.
• Familiarity with brand suitability.