Paid Media Manager and Web / Social Content Creator

$140,000 - $192,500/Yr

Applied Materials - Santa Clara, CA

Full-time - Mid Level

Santa Clara, CA

Computer and Electronic Product Manufacturing

About the position

Join a dynamic corporate communications team at Applied Materials as a Web and Social Content Creator and Paid Media Specialist. This role is designed for individuals who are intellectually curious and possess strong analytical and creative skills. You will be responsible for transforming the Applied Materials brand and enhancing its global presence through compelling content creation and effective paid media strategies.

Responsibilities

• Research and stay updated on social media and web content trends.
• Create storyboards, shot lists, and pre-production materials for website and social-first content.
• Develop high-quality written and creative assets for social media and the AppliedMaterials.com website.
• Grow social media presence by creating engaging content that increases followers and engagement.
• Design, implement, and optimize paid media campaigns across various channels, including social media, search, and display ads.
• Manage campaign budgets and create strategies to maximize ROI.
• Conduct competitive analysis and research advertising trends.
• Analyze campaign performance and optimize campaigns to achieve desired results.
• Share performance marketing best practices and advise on budgetary efficiency.

Requirements

• Bachelor's degree in marketing, communications, or business.
• 4-7 years of B2B digital marketing experience.
• Solid understanding of marketing principles and data analysis tools.
• Excellent written and verbal communication skills.
• High level of organization and attention to detail.
• Ability to meet deadlines and manage project timelines.
• Understanding of SEO best practices and knowledge of various social media platforms.
• Positive attitude and willingness to learn and improve.
• Ability to collaborate with multiple stakeholders across regions.

Nice-to-haves

• Experience working in a multinational corporation.
• Familiarity with industry trends and best practices.

Benefits

• Comprehensive benefits package including health insurance, retirement plans, and paid time off.
• Participation in a bonus and stock award program.