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Part Time Digital Content Producer, WMAR
Scripps Media - Baltimore, MD
posted 2 months ago
About the position
The Part Time Digital Content Producer at WMAR, The E.W. Scripps Company, is responsible for creating engaging and informative digital content across various platforms, including the station's website, social media, and YouTube. This role involves collaborating with editorial and creative teams to deliver impactful content that resonates with local and regional audiences, while also ensuring high-quality coverage of major news events and enhancing user engagement through effective content management and optimization strategies.
Responsibilities
- Write and edit content including headlines, short news alerts, and teases, enhancing content with outside links, maps, and slideshows.
- Publish and manage content on multiple digital platforms, including the station's local website, mobile, and social networks using current production and web-delivery tools.
- Assist in online coverage of major news events, breaking news, and severe weather to ensure high quality, consistent community coverage online.
- Build out special sections and site features to enhance coverage and increase user engagement.
- Update and interact with fans/followers on social media.
- Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos, and graphics.
- Work with other departments, including sales and marketing, as needed on site and/or station initiatives that require content integration.
- Optimize the user experience by tracking live web metrics and user experience best practices.
- Apply Search Engine Optimization (SEO) best practices to every piece of content.
- Perform other duties as assigned.
Requirements
- BS/BA in related discipline preferred or equivalent years of experience.
- Generally 3+ years of experience in related field preferred.
- Skilled with content management systems, image editing, and social networking.
- Must have a strong desire to focus on web-based content.
- Must be creative, have good people skills, and be able to handle deadline pressure and multi-tasking.
- Must have working knowledge of how to use and update social media platforms.
- Must have photo editing skills with the ability to manipulate, crop, and enhance images as needed for publishing on the website.
- Basic video editing skills a plus.
Benefits
- Full medical, dental and vision benefits, as well as certain other health and wellness benefits.
- Retirement savings plan with company match.
- Disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.
