Part Time Marketing and Social Media Manager

$41,600 - $41,600/Yr

Unclassified - Jersey City, NJ

Part-time - Entry Level

Jersey City, NJ

About the position

The Part-Time Marketing and Social Media Manager at Eurasia Hospitality Group is responsible for developing and implementing effective social media strategies to enhance brand presence and engage the audience. This role requires creativity, analytical skills, and a deep understanding of social media platforms, content creation, and advertising trends.

Responsibilities

• Develop, implement, and manage social media strategies across various platforms to increase brand awareness and engagement.
• Create compelling content tailored for different social media channels, including graphics, videos, and written posts.
• Conduct thorough research to stay updated on industry trends and audience preferences.
• Utilize tools such as Hootsuite for scheduling posts and monitoring engagement metrics.
• Collaborate with staff to align social media campaigns with overall marketing goals.
• Analyze performance metrics using Google Analytics and other tools to assess the effectiveness of campaigns.
• Proofread all content to ensure accuracy and adherence to brand guidelines.
• Manage advertising campaigns on social media platforms to maximize reach and impact.
• Engage with followers by responding to comments, messages, and inquiries in a timely manner.

Requirements

• Proven experience in social media management or a related field.
• Strong skills in content creation, including proficiency in Adobe Creative Suite for graphic design.
• Familiarity with advertising strategies on platforms like Facebook, Instagram, Twitter, and LinkedIn.
• Excellent research skills to identify trends and insights that inform strategy.
• Ability to proofread content meticulously for grammar, style, and clarity.
• Knowledge of SEO and web analytics tools (e.g., Google Analytics) to track performance metrics.
• A passion for social media trends and a desire to stay ahead of the curve.
• Strong communication skills with the ability to collaborate effectively within a team.

Benefits

• Employee discount
• Flexible schedule
• Retirement plan