Partner Marketing Manager, Security Service Edge

Check Point Software Technologies - Newark, NJ

Full-time - Senior

Newark, NJ

Professional, Scientific, and Technical Services

About the position

The Partner Marketing Manager at Check Point Software Technologies is responsible for driving the growth of the SASE business through strategic partnerships. This role involves collaborating with value-added distributors to recruit new partners, engaging marketing and sales teams, and executing co-branded marketing initiatives. The position requires a creative and proactive approach to partner enablement, training, and event management, ensuring that marketing programs are effectively designed and executed to meet business objectives.

Responsibilities

• Work creatively with Check Point's value-added distributors to identify and recruit new priority partners for SASE.
• Engage partner marketing and sales teams to drive new business together.
• Drive partner enablement and training, collaborating with product marketing and customer success teams.
• Define, plan, and execute co-branded partner marketing programs, including email marketing and digital advertising.
• Design and manage evergreen marketing programs with priority partners, including webinars and podcasts.
• Own branding and execution of in-person events with partners.
• Initiate and drive joint partner sales blitz days with the SDR/BDR team.
• Manage the partner MDF and spiffs budget, ensuring flawless execution of marketing initiatives.
• Drive continuous innovation and improvement based on channel marketing best practices.

Requirements

• Proven experience in driving a successful partner marketing program that generated significant new partner-originated business.
• Bachelor's degree in communications, marketing, business, or a related field; advanced degree preferred.
• 10+ years of progressive experience in B2B marketing, channel and partner marketing, field and digital marketing.
• Highly organized, strategic thinker who is detail-oriented and adept at problem-solving.
• Exceptional presentation and interpersonal skills, able to work with various organizational cultures.

Nice-to-haves

• Experience in a dynamic, fast-paced environment.
• Ability to thrive in change and view it as an opportunity for growth.

Benefits

• Award-winning company culture
• Recognition as one of the World's Best Companies by Time Magazine
• Ranked among the World's Best Places to Work for four consecutive years
• Acknowledged as one of the World's Top Female-Friendly Companies by Forbes