Philanthropic Digital Marketing Analyst (Administrative Analyst/Specialist Exempt I)

$55,176 - $99,816/Yr

California State University - San Diego, CA

Full-time - Mid Level

Remote - San Diego, CA

Educational Services

About the position

The Philanthropic Digital Marketing Analyst at San Diego State University (SDSU) plays a vital role in enhancing alumni engagement and fundraising initiatives. This position involves strategic collaboration with campus partners to develop innovative marketing strategies, manage project timelines, and execute digital campaigns aimed at increasing alumni giving. The analyst will oversee various initiatives, including the SDSU Day of Giving, utilizing digital platforms to communicate effectively with the alumni community and support the university's mission.

Responsibilities

• Facilitate clear and engaging communication about SDSU's brand, alumni community, and campus events.
• Work with campus partners to develop innovative marketing strategies that align with SDSU's goals and values.
• Manage project timelines, deliverables, and milestones to ensure the successful execution of partnership initiatives.
• Lead digital solicitation, engagement, and stewardship tactics to support annual giving efforts and establish recent graduate giving strategies.
• Oversee the planning, launch, and reporting of initiatives such as the SDSU Day of Giving and recent graduate philanthropy outreach.

Requirements

• Bachelor's degree in a relevant field.
• Mid-level administrative experience in digital marketing or fundraising.
• Strong analysis skills and project management capabilities.
• Excellent verbal and written communication skills.
• Valid California driver's license within 10 days of hire.

Nice-to-haves

• Experience in fundraising or annual giving, preferably within an educational or nonprofit setting.
• Knowledge of marketing and fundraising best practices, including understanding donor behavior.

Benefits

• Opportunities for advancement within the university.
• Comprehensive benefits package including health insurance and retirement plans.