Photo/Videographer & Visual Content Specialist

$83,000 - $93,000/Yr

Treasury Wine Estates

Full-time - Mid Level

Merchant Wholesalers, Nondurable Goods

About the position

Treasury Wine Estates (TWE) is seeking a highly creative, detail-oriented, and deadline-driven Photographer/Videographer to join our in-house creative services team. This role is crucial in conceptualizing, producing, and delivering compelling photo and video content that effectively represents our diverse portfolio of brands across various creative channels, including marketing campaigns, social media, e-commerce platforms, and live events. As a key member of the team, you will be responsible for bringing the creative vision and strategy of our brands to life through innovative and engaging visual storytelling. In this role, you will be tasked with content creation, where you will conceptualize, produce, and execute innovative photography and video content that aligns with various brand objectives across multiple brand standards. You will also focus on consumer engagement by developing and delivering photo and video content that captivates and engages consumers across all channels. Collaboration is key, as you will contribute to the omnichannel video content marketing strategy throughout the customer journey. Photoshoot planning will be a significant part of your responsibilities, working closely with the Creative Director and stakeholders to plan and set up photoshoots. This includes creating mood boards, scouting locations, developing shot lists, securing models, sourcing props, and setting up lighting and equipment as needed. You will manage product imagery and video shoots in a studio setting, ensuring that lighting and prop assembly are executed flawlessly. Performance tracking will involve utilizing KPIs such as engagement and reach to assess the success of content series. You will also monitor and report on photo and video content marketing metrics, driving improvements in content strategy based on data insights. This role offers a unique opportunity to make an impact in the world of wine while working with a world-class luxury brand portfolio.

Responsibilities

• Conceptualize, produce, and execute innovative photography and video content that aligns with various brand objectives across multiple brand standards.
• Develop and deliver photo and video content that captivates and engages consumers across all channels.
• Contribute to the omnichannel video content marketing strategy throughout the customer journey.
• Work with the Creative Director and stakeholders to plan and set up photoshoots, including creating mood boards, scouting locations, developing shot lists, securing models, sourcing props, and setting up lighting and equipment as needed.
• Manage product imagery and video shoots in a studio setting, including lighting and prop assembly.
• Utilize KPIs (e.g., engagement, reach) to assess the success of content series.
• Monitor and report on photo and video content marketing metrics, driving improvements in content strategy based on data insights.

Requirements

• 3-5 years of experience as an in-house photographer or freelance product/lifestyle photographer.
• A comprehensive portfolio showcasing expertise in photo and video composition, as well as editing.
• Bachelor's degree in photography, videography, or a related creative/design field, or equivalent professional experience.
• Extensive experience in video production, editing, content, and audio development.
• Advanced proficiency in lifestyle, event, portrait, studio, and location photography.
• Experience in directing models and production assistants during photo and video shoots.
• Proficiency in filming and editing videos and reels for social media, utilizing both high-end equipment and iPhone formats.
• Advanced knowledge of Adobe Lightroom, Photoshop, Premiere Pro, and/or Final Cut.
• Willingness to travel, including to multiple sites in and around Paso Robles, Napa Valley, Los Angeles, San Francisco, Santa Barbara, and potentially other states outside California.
• Availability to work some weekends for event coverage.

Benefits

• Access to the world's most celebrated wines through our employee product allowance.
• True flexibility in determining how, when, and where you work to achieve your potential.
• Global opportunities across the US, Australia & New Zealand, Asia, UK/Europe.
• Structured development programs to support your health, wellbeing, and leadership potential.
• Competitive benefits package including Medical, Dental, and Vision, Paid Time Off (vacation, sick time, and holidays), 401K with company match, and much more!