PR Specialist, Alexa

$68,900 - $147,400/Yr

Amazon - Seattle, WA

Full-time - Senior

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

Amazon is seeking a smart, creative, and driven PR specialist to join the Alexa team. This role focuses on product launches, storytelling initiatives, and momentum PR programs, requiring a candidate with experience in planning and executing consumer campaigns that engage lifestyle media and influencers. The successful candidate will be responsible for developing impactful launch strategies and building effective relationships with media, while demonstrating strong writing skills and attention to detail.

Responsibilities

• Plan and execute communications programs geared towards lifestyle and technology media.
• Work cross-functionally to plan and execute cross-channel communications plans.
• Regularly interact with business and marketing teams to plan for launches and generate news.
• Execute storytelling initiatives across earned and owned channels.

Requirements

• 5+ years of recent professional communications or public relations experience.
• Bachelor's degree in a relevant field.
• Strong written and verbal communications skills.
• Knowledge of the consumer technology landscape.
• Established relationships with consumer/lifestyle media and influencers.

Nice-to-haves

• High levels of creativity.
• Exceptional attention to detail.
• Demonstrated bias for action.
• Ability to work collaboratively across internal PR and external agency partners.

Benefits

• Full range of medical benefits.
• Financial benefits including equity and sign-on payments.
• Comprehensive employee benefits package.