Principal Product Manager, Global Upstream Marketing - Pain Stim

Boston Scientific - Santa Clarita, CA

Full-time - Senior

Santa Clarita, CA

1,001-5,000 employees

Miscellaneous Manufacturing

About the position

The Principal Global Product Manager will oversee the Pain Stim franchise products within the Neuromodulation division at Boston Scientific. This role focuses on upstream marketing initiatives, setting franchise strategy, and leading product development projects. The individual will collaborate with cross-functional teams to drive product lifecycle management, including new product launches and commercialization, while leveraging market insights and competitive analysis to inform strategic decisions.

Responsibilities

• Represents Global Marketing and franchise in developing new concepts for product development and/or acquisition; pitches project investment proposals independently.
• Acts as upstream marketing lead for multiple product development teams, creating market specifications and financial models.
• Leads cross-functional teams to develop and execute launch plans, value propositions, positioning, customer targeting, pricing strategies, and branding strategies for new products.
• Collaborates with downstream marketing to drive innovative marketing solutions for new products and support the Sales Team.
• Develops a deep understanding of competitors and contributes to competitive action plans; integrates competitive landscape insights into decision making.
• Creates relationships with key opinion leaders to execute franchise initiatives.
• Connects with stakeholders to drive education, market adoption, and innovation of products.
• Develops global relationships with key internal stakeholders.
• Leads market research initiatives to gather customer and market insights for decision-making and marketing strategies.
• Tracks and updates senior leadership on key performance indicators for initiatives; serves as subject matter expert for assigned products.
• Anticipates challenges and escalates for support in a timely manner.
• Spends time in the field to gain market and clinical insights and build relationships with key physicians.
• Develops forecasts for supply chain and revenue planning; navigates product transitions and quality-driven events to optimize impact.
• Collaborates on evidence strategy and medical education program strategy.

Requirements

• Bachelor's degree in marketing, engineering, healthcare or a related field.
• 5+ years of experience in upstream marketing, product management, or strategic marketing; new product launch experience.
• Experience creating impactful marketing plans and developing value propositions, positioning, and targeting.
• Experience building relationships with key customers and cross-functional partners; capable of working with global colleagues.
• Demonstrated ability to manage multiple priorities simultaneously and influence key stakeholders.
• Strong analytical, quantitative, and strategic thinking skills.
• Domestic and global travel up to 35%.

Nice-to-haves

• Advanced degree (i.e. MBA).
• Class III implantable medical device experience, preferably with ongoing service or support needs post implant.
• Digital health product management experience.
• Demonstrated success leading in a matrix organization.
• Strong financial modeling skills with experience conducting assessments of sophisticated markets.
• Experience collaborating globally on new product launches.
• 7+ years of experience in upstream marketing, product management, or strategic marketing; new product launch experience.

Benefits

• Access to the latest tools, information, and training to advance skills and career.
• Support for progressing in career ambitions.