University of Colorado - Denver, CO
posted 2 days ago
The Integrated Online Services (IOS) Marketing Team in UIS CRM plays a key role in the future of the University's online programs by providing marketing and digital engagement support, web content management and SEO for multiple implementations across CU's four campuses, all within a shared governance model. The marketing team delivers services to CU's campuses while building clear and collaborative relationships with both UIS and campus-based partners. The team consists of individuals responsible for cross-channel marketing, production and traffic management, social media, copywriting, website and SEO support, and graphic design, and ensures that goals are achieved based on campus partner priorities. The Principal SEO Analyst & Web Administrator is responsible for analyzing, developing, and performing SEO and web content initiatives for the Digital Marketing office in Integrated Online Services. Working in the marketing team, this position is accountable for managing web content, CMS, and SEO outcomes while expanding website functionality and user engagement that is focused on increasing visibility, visits, conversions and awareness of online programs and offerings. While this is not a development role, you may be required to complete occasional, light development, design and technical cross channel tasks as needed, so a demonstrated solid understanding of Content Management Systems and HTML/CSS is needed. This position reports to the Assistant Director of Digital Marketing and is exempt from the State of Colorado Classified Staff System. THIS POSITION IS PROJECT FUNDED UNTIL 6/30/2026. POSITIONS ON PROJECT FUNDS ARE EVALUATED EVERY FISCAL YEAR FOR CONTINUATION.
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