Inovalon - Minneapolis, MN
posted 3 months ago
Inovalon is seeking a Product Analyst who will play a crucial role in enhancing our product offerings through data-driven insights and market analysis. This position reports to the Senior Manager, Product Manager, and is integral to our mission of transforming the healthcare ecosystem. The Product Analyst will conduct comprehensive market research and analyze market data to identify customer behaviors and trends. By leveraging this information, the analyst will make informed recommendations and develop launch strategies aimed at increasing the profitability of our product lines. The successful candidate will monitor product performance, utilizing data and user feedback to suggest improvements. This role requires a proactive approach to analyzing data and researching market competition to identify trends that can lead to product enhancements and new market opportunities. The Product Analyst will also forecast the costs associated with developing and marketing products or features, as well as potential revenue and profit, ensuring that our strategies are financially sound. In addition to data analysis, the Product Analyst will create detailed reports on product performance, conduct interviews and focus groups with customers to gather feedback, and collaborate with cross-functional teams to explore market entry and expansion strategies. This position is vital for maintaining compliance with Inovalon's policies and procedures, particularly regarding confidentiality and HIPAA requirements, ensuring that all data handling aligns with our operational standards.