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Johnson & Johnson - Horsham, PA
posted 2 months ago
Full-time - Senior
Horsham, PA
Chemical Manufacturing
About the position
The Product Director for Market Access Marketing in the Prostate Portfolio at Johnson & Johnson is responsible for developing and implementing market access strategies for ERLEADA® and AKEEGA™. This role involves crafting strategies to enhance access, affordability, and persistency for patients, while collaborating with various internal and external stakeholders to execute key commercial activities effectively.
Responsibilities
- Lead development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals.
- Develop differentiated market access assets and solutions for relevant stakeholders, including Population Health Decision Makers.
- Ensure strategies, marketing assets, and tactical plans are developed in close partnership with Global Commercial Strategy Organization (GCSO) and other key internal business partners.
- Lead development and implementation of insight-based payer and access marketing strategies at both national and regional levels.
- Develop content with the learning and development team for sales meetings and ongoing field development to support brand strategies.
- Lead advisory boards, analytics, and market research to generate insights for marketing initiatives.
Requirements
- A minimum Bachelor's degree is required; MBA or advanced degree in a related field is helpful.
- A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge.
- A minimum of 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing, or related fields.
- Proven proficiencies in marketing, project management, and clear communication.
- Excellent verbal, written, and executive communication skills are required along with demonstrated presentation skills.
Nice-to-haves
- Previous sales experience
- Experience with product launch
- Experience in oncology
Benefits
- Health insurance
- 401k
- Paid holidays
- Professional development opportunities
