Johnson & Johnson - Horsham, PA

posted 2 months ago

Full-time - Senior
Horsham, PA
Chemical Manufacturing

About the position

Johnson & Johnson is seeking a Product Director for Professional Promotion Marketing for BALVERSA, located in Horsham, PA. This role is pivotal in understanding and implementing strategies that influence the treatment of Bladder Cancer. The Product Director will be responsible for developing and executing marketing plans and initiatives aimed at healthcare professionals within the Bladder Cancer marketplace. This position requires crafting innovative marketing strategies that empower providers to reimagine care and redefine the living experience for patients battling Bladder Cancer. As the Product Director, you will also play a critical role in the upcoming launch of future indications of the TAR platform, which includes erdafitinib. This involves collaborating closely with the Bladder team to ensure that marketing strategies are seamlessly integrated and effectively communicated. The ideal candidate will have a strong background in pharmaceutical marketing, project management, and a proven ability to communicate clearly and effectively with various stakeholders. In addition to strategic responsibilities, the role will require a deep understanding of the healthcare landscape, particularly in oncology, to drive successful marketing initiatives that resonate with healthcare professionals and ultimately benefit patients. The position is designed for a dynamic leader who is passionate about making a difference in the healthcare sector and is ready to take on the challenges of a rapidly evolving market.

Responsibilities

  • Understand and implement strategies to influence BALVERSA treatment in the Bladder Cancer disease state.
  • Drive the development and implementation of healthcare professional marketing plans and initiatives in the Bladder Cancer marketplace.
  • Craft marketing strategies that help providers reimagine care for patients with Bladder Cancer.
  • Partner across the Bladder team to ensure seamless integration of marketing strategies for future indications of the TAR platform.

Requirements

  • A minimum Bachelor's degree is required; MBA or advanced degree in related field is helpful.
  • A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge.
  • A minimum of 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields.
  • Proven proficiencies in marketing, project management, and clear communication.
  • Ability to travel up to 20%, which may include overnight and weekend travel.

Nice-to-haves

  • People leadership experience
  • Experience in oncology
  • Previous sales experience
  • Experience with product launch
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