Product Manager Digital

$107,800 - $135,000/Yr

Antech Diagnostics - Boulder, CO

Full-time - Mid Level

Boulder, CO

Professional, Scientific, and Technical Services

About the position

The Product Manager for Digital at Antech Diagnostics is responsible for leading the development and strategic direction of digital products aimed at enhancing customer experience within the veterinary care ecosystem. This role involves creating impactful go-to-market strategies, managing product roadmaps, and ensuring alignment with the company's mission to improve pet health through innovative technology solutions.

Responsibilities

• Enhance the digital product roadmap and product positioning.
• Create and maintain marketing materials and support campaigns.
• Identify marketing opportunities and develop communication strategies.
• Define the strategic direction consistent with Antech's mission.
• Perform the Product Owner role in an Agile environment.
• Represent customer experience needs in various forums.
• Maintain backlog, user stories, and roadmaps.
• Prepare and present various analyses as needed.
• Build strategic and technical product roadmaps.
• Partner with IT, Marketing, Training, Medical, Finance, Strategy, and Sales to manage the PIMS experience.
• Research competitor products and maintain competitive comparisons.
• Assist in developing product profiles, competitive analysis, and marketing materials.
• Coordinate new idea reviews and recommendations, concept and design development, and market introduction.
• Plan and lead efforts through all stages of the project and product lifecycle.

Requirements

• Bachelor's Degree or relevant experience.
• 5-8 years of relevant experience in product management.
• Agile training and experience.
• General knowledge of the healthcare and diagnostic industries.
• Demonstrated experience in technical product management.
• Solid reasoning and analytical skills for issue resolution and prioritization.
• Strong financial management and analysis skills.
• Organized with the ability to manage multiple projects.
• Excellent influencing skills to gain commitment and support.
• Strong verbal and written communication skills.
• Advanced presentation skills to explain product information to various audiences.
• Strong computer skills, including proficiency in Microsoft Office.

Nice-to-haves

• Experience in the veterinary care industry.
• Familiarity with digital product development processes.

Benefits

• Continuing education credits
• Paid parental leave
• Health savings account
• Paid holidays
• Disability insurance
• Health insurance
• Dental insurance
• Flexible spending account
• Paid time off
• Vision insurance
• 401(k) matching