JPMorgan Chase - Columbus, OH
posted 2 months ago
Full-time - Senior
Columbus, OH
Credit Intermediation and Related Activities
About the position
The Digital Product Manager for Talent Attraction and Awareness at JPMorgan Chase plays a crucial role in innovating and managing the product life cycle for marketing automation and talent attraction products. This position focuses on understanding customer needs, collaborating with cross-functional teams, and utilizing AI to enhance marketing strategies and digital experiences. The ideal candidate will be a proactive leader with a strong technical and analytical background, capable of driving product development and ensuring high-quality client experiences.
Responsibilities
- Delivers functionality at scale for Marketing Automation, leveraging internal and external tools and partnerships.
- Understands business needs and applies expertise to drive solutions that meet objectives.
- Collaborates with engineering to execute and oversee the product development lifecycle.
- Works closely with business, technology, and third-party vendors to manage an evolving roadmap.
- Enhances digital experiences and delivers impactful marketing strategies.
- Utilizes AI in marketing for audience targeting, lead generation, personalization, and more.
- Identifies and evaluates AI use cases in customer support.
- Conducts proof-of-concept projects to validate solutions.
- Designs and implements AI-powered solutions for customer support challenges.
- Collaborates with engineering and product teams for efficient AI operations.
- Builds AI use cases to enhance AdTech solutions for improved digital marketing efficiency.
- Develops privacy-first data solutions for cross-functional support.
- Creates capabilities for delivering personalized messages across channels.
- Develops and maintains product roadmaps, implementations, and backlogs.
- Manages vendor relationships and product integration requirements.
Requirements
- 5+ years of experience or equivalent expertise in product management or a relevant domain area.
- Advanced knowledge of the product development life cycle, design, and data analytics.
- Proven ability to lead product life cycle activities including discovery, ideation, strategic development, requirements definition, and value management.
- Experience collaborating with UX design and research, and running a rigorous experimentation plan.
- Experience leading, managing, and mentoring a product team.
- Strong verbal, written, and presentation skills; ability to articulate at the right level of detail to a wide range of audiences and stakeholders.
- Demonstrated ability to manage delivery timelines and risks with calmness and diligence.
- Experienced in agile practices, methodology, and tools (JIRA, Confluence, Sprinklr).
- Ability to lead cross-functional teams, working with business, design, engineering, and marketing to drive innovation.
- Experience using data, research, and market analysis to inform product strategies and roadmaps.
Nice-to-haves
- Experience with consumer digital marketing, including Email & SMS direct marketing, CRM, CDP, loyalty, site personalization, and tag management platforms.
- A natural decision-maker who inspires confidence and presents cases with assurance.
- Excellent product judgment with a strong intuition for user experience.
- Strong writing ability for UI strings, marketing copy, or press releases.
- Strategic insight into the industry to predict key player behavior.
- Creativity in solving problems large and small.
Benefits
- Comprehensive health care coverage
- On-site health and wellness centers
- Retirement savings plan
- Backup childcare
- Tuition reimbursement
- Mental health support
- Financial coaching
