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Genera Corporation - Vonore, TN
posted 2 months ago
About the position
The Product Manager at Genera is responsible for leading the company's product marketing efforts, which includes defining product lines, managing new product introductions, and developing go-to-market strategies. This role focuses on understanding customer needs and ensuring the product portfolio aligns with market demands while promoting sustainability and decarbonization efforts. The Product Manager will work closely with various internal teams to ensure timely product development and fulfillment, ultimately driving growth and profitability for the company.
Responsibilities
- Manage Genera's product roadmap including new product targets, introductions, and key metrics.
- Set base pricing for new products.
- Manage workflow for new product development design, prototyping, and commercialization.
- Set and manage finished good specifications in close collaboration with customers and internal stakeholders.
- Assess market demand to identify product opportunities to pursue.
- Understand customer requirements and translate them into deliverable product attributes with engineering/operations.
- Represent the voice of the customer to internal stakeholders.
- Deliver regular volume, revenue, profit forecasts and product level P&Ls.
- Promote the product to the sales teams through sales training sessions and materials.
- Monitor current products, report and improve product performance as new information and technologies are discovered.
- Develop product positioning and messaging in respect to the company's core mission statement.
- Keep ahead of industry's developments and apply best practices to areas of improvement.
Requirements
- College degree in Engineering, Business, Marketing, or other science-based or business-based degree.
- Strong track record creating and delivering value for customers.
- Product management experience in a B2B environment.
- Experience managing complex & technical customer challenges.
- Formal training in product management and related systems and metrics.
- Ideally experience in the packaging industry from a manufacturing company.
Nice-to-haves
- Strong technical skills and knowledge of molded fiber product technologies and key price and cost drivers.
- Familiarity with using ERP's, CRM and various business tools.
Benefits
- Competitive salary and benefits package, commensurate with experience.
