Product Marketing Lead - Snowflake Developer Experiences

Snowflake Computing - Clyde Hill, WA

Full-time - Senior

Clyde Hill, WA

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Product Marketing Lead for Snowflake Developer Experiences is a high-impact role responsible for leading product marketing initiatives aimed at developers, data scientists, and data engineers. This position involves creating and executing go-to-market strategies for innovative products like Snowflake Notebooks and Streamlit integration, collaborating with various teams to ensure alignment and success in marketing efforts, and acting as a thought leader in the data management and analytics space.

Responsibilities

• Build and execute a go-to-market strategy and innovative programs that position Snowflake's developer experiences.
• Create crisp and compelling messaging, content assets, sales enablement, and more for marketing and sales teams.
• Collaborate cross-functionally with demand generation, content marketing, sales, product management, and other teams to align go-to-market plans.
• Partner with Developer Relations and Streamlit Community Growth teams to drive hands-on usage and development.
• Execute and be accountable for the success of go-to-market campaigns.
• Communicate customer requirements and provide input to product management on enhancements and future direction.
• Develop market/competitive intelligence, acting as a thought leader and expert.

Requirements

• 12+ years of proven product marketing experience ideally related to data management or analytics.
• Experience with developer marketing and driving community growth preferred.
• Cross-functional team management and organizational skills, influence without authority, including senior management.
• Excellent communication skills to engage internal leaders/teams and external stakeholders.
• Strong written communication skills to synthesize complex information into clear presentations and plans.
• Demonstrated track record of building and executing successful go-to-market programs and campaigns.
• Analytical mindset, interpreting and summarizing data with actionable insights.
• Technical and business-benefit understanding of prevailing and emerging data technologies, on-premises and in the cloud. Experience with database products preferred.
• BS/BA, MBA preferred.