Product Marketing Manager, AdMob and Sellside Publisher

$132,000 - $196,000/Yr

Google - Mountain View, CA

Full-time - Mid Level

Mountain View, CA

5,001-10,000 employees

Web Search Portals, Libraries, Archives, and Other Information Services

About the position

The Product Marketing Manager for AdMob and Sellside Publisher at Google is responsible for leading the marketing strategy and execution for Google AdMob and key sellside priorities. This role involves managing cross-functional projects, developing brand positioning strategies, and driving customer research to influence marketing initiatives. The manager will work closely with various teams to ensure effective product representation and growth in the sellside business.

Responsibilities

• Own content strategy across channels and manage global localization efforts for marketing content.
• Drive customer research to influence marketing initiatives and product direction.
• Develop positioning and narratives for product initiatives to support adoption.
• Manage marketing programs including creative development, thought leadership, and program management.
• Act as point of contact for agency partners and internal groups for global execution of AdMob brand guidelines.
• Support development of detailed go-to-market strategies for rapidly changing products.

Requirements

• Bachelor's degree or equivalent practical experience.
• 5 years of experience in product marketing in digital advertising and content business generation.
• Experience managing cross-functional or cross-team projects.
• Experience developing and executing brand positioning strategies.

Nice-to-haves

• Experience crafting persuasive messaging and value propositions.
• Experience influencing cross-functional teams and navigating large organizations.
• Project management experience with effective prioritization and collaboration skills.
• Excellent B2B content writing skills with examples.
• Strong creative sensibilities in evaluating asset designs.

Benefits

• Competitive salary range of $132,000-$196,000 plus bonus and equity.
• Comprehensive health insurance coverage.
• Retirement savings plan with 401(k) options.
• Paid time off and holidays.
• Opportunities for professional development and continued education.