Red Hat - Raleigh, NC

posted about 2 months ago

Full-time - Mid Level
Remote - Raleigh, NC
Professional, Scientific, and Technical Services

About the position

The Product Marketing Manager for Red Hat Ansible will be responsible for defining and executing the product marketing strategy for Ansible as part of a larger Product Marketing Team. This role involves driving outbound product marketing activities and enabling Red Hat sales teams to effectively communicate the value of Ansible to customers.

Responsibilities

  • Develop understanding of customer goals and challenges, target markets, use cases, and sales motions for Red Hat Ansible and translate into effective plans and activities.
  • Develop marketing strategy and execution aligned with market directions, supported by the roadmap and releases of our offerings.
  • Develop Sales plays and tactics focusing on customer pain points, benefits, and business outcomes.
  • Lead and influence development of content to help gain mindshare and drive customer wins, including messaging, thought leadership, presentations, sales plays, demos, reference architectures, battlecards, webpages, and win wires.
  • Evangelize Red Hat Ansible both internally and externally via webinars, social media, roadshows, industry events, customer briefings, and sales training workshops.
  • Influence industry analysts, customer campaign, and field enablement programs.
  • Develop and track the success metrics for the marketing strategy and execution plan.
  • Deliver impactful presentations at key industry and Red Hat events to relevant audiences.
  • Collaborate with technical marketing and product management on go-to-market strategy, including roadmap, positioning, messaging, and content plans.
  • Collaborate internally at Red Hat with Product Management, Engineering, Alliances, Corporate Marketing teams, Sales teams, and Ecosystem.

Requirements

  • 3+ years of product or technical marketing experience, preferably with B2B Technology companies.
  • Bachelor's degree; master's degree is a plus.
  • Critical thinking skills with a proven ability to develop creative solutions.
  • Ability to translate Red Hat Ansible Automation Platform features into customer benefits and business outcomes.
  • Solid written and verbal communication and presentation skills; experience presenting is a plus.
  • Experience working effectively in a persuasion-oriented, cross-functional environment.
  • Ability to work with some supervision in a startup-like environment.
  • Basic understanding of common technical jargon in IT, operations, software application development, databases, cloud, and DevOps.
  • Willingness to travel 10-25%.

Nice-to-haves

  • Experience with technologies such as Ansible, Terraform, IT Automation, Configuration Management, Provisioning, IT Operations, Networking, Cloud technologies, Containers, Kubernetes, Virtualization.
  • Familiarity with public cloud offerings like Amazon Web Services (AWS), Google Cloud Platform (GCP), and Microsoft Azure.
  • Knowledge of event-driven architectures, AI/ML, and Edge computing.

Benefits

  • Salary range of $80,770.00 - $129,160.00 based on qualifications.
  • Potential eligibility for bonus, commission, and/or equity.
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