Product Marketing Manager (Austin, NYC, Remote)

$75,000 - $100,000/Yr

Unclassified - Austin, TX

Full-time - Mid Level

Austin, TX

11-50 employees

About the position

At Trunk Tools, we are tackling the massive $13 trillion+ construction industry. We're an exceptional team of serial entrepreneurs, brought together by our shared mission: automating construction. Our founding team (SpaceX, Stanford, MIT, Carta, etc.) has successfully built and deployed software in construction for 140k+ users, millions of users beyond the construction space, and worked on +$2 billion of built-environment projects. We aren't another out-of-touch tech startup; most of our team comes from construction. We spent the last few years building the brain behind construction. Now we are deploying workflows/agents, starting with a Q&A document chatbot, to be ingrained in construction teams' workflows, ultimately to automate construction. Given our immense traction with several Fortune 500 construction companies, we are doubling our team in order to deploy several more agents this year. You will have an opportunity to drive the transformation of a multi-trillion-dollar industry full of waste, risks, and inefficiencies. As a Product Marketing Manager, you will be the driving force behind the growth and adoption of Trunk Tools, a market leader in AI and construction. Your role is pivotal in aligning our product offerings with market needs, enabling our sales teams, and ensuring that our brand's voice is consistent and impactful across all channels.

Responsibilities

• Conduct thorough market research to identify trends, customer needs, and competitive landscape within the construction technology space.
• Develop and refine product positioning, messaging, and value propositions that resonate with our target audience, highlighting our product's unique benefits.
• Assist in go-to-market planning and execution for new product launches and updates, coordinating cross-functional teams including sales, product, and engineering.
• Produce high-quality marketing collateral, including case studies, whitepapers, product videos, and blog posts, to support sales and marketing efforts.
• Develop and execute customer engagement strategies, including user conferences, webinars, and other events to foster a strong community around our products.
• Measure and report on the effectiveness of product marketing initiatives, using data to iterate and improve strategies.

Requirements

• 5+ years in product marketing, with a focus on B2B SaaS products.
• Experience in construction technology is a strong plus.
• Proven track record of successful product launches and marketing campaigns.
• Strong communication skills and ability to work collaboratively in a cross-functional environment.
• Data-driven approach with the ability to measure the success of marketing initiatives and adapt strategies accordingly.

Nice-to-haves

• Experience in the construction industry.
• Familiarity with AI technologies and their application in construction.

Benefits

• Stock options
• Health insurance
• Unlimited paid time off
• Dental insurance
• 401(k)
• Vision insurance
• Food provided