Amazon - Seattle, WA

posted 6 days ago

Full-time - Mid Level
Seattle, WA
251-500 employees
Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

As a Product Marketing Manager for AWS Analytics, you will be responsible for driving the marketing strategy to enhance customer engagement and service adoption for AWS cloud applications. This role involves collaborating with product and engineering teams to shape product vision, creating impactful content, and executing marketing programs across various channels. You will also focus on developing value propositions that resonate with key customer use cases, ensuring that AWS's unique value is effectively communicated.

Responsibilities

  • Work with product and engineering teams to shape the product vision and prioritize features.
  • Own creation of content that drives awareness, preference, and adoption of AWS, and scale messaging through key launches and channels including the website and events.
  • Partner cross-functionally with GTM, sales, training, and other counterparts to build the right marketing programs to drive customer engagement and service adoption.
  • Drive the value propositions for operating on AWS that meet key customer use cases and convey AWS's unique value.

Requirements

  • 4+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
  • Experience managing and measuring marketing performance in various channels.

Nice-to-haves

  • Experience managing external partners to develop marketing programs.
  • Experience presenting ideas to various levels of an organization to gain support for initiatives.

Benefits

  • Comprehensive medical, financial, and other benefits package.
  • Equity and sign-on payments may be provided as part of total compensation.
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