Product Marketing Manager, AWS Analytics

$98,200 - $179,600/Yr

Amazon - Santa Clara, CA

Full-time - Mid Level

Santa Clara, CA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

As Product Marketing Manager for AWS Analytics, you will lead the marketing strategy to enhance customer engagement and service adoption for AWS cloud applications. This role involves collaboration with product and engineering teams to shape product vision, create impactful content, and drive marketing initiatives across various channels. You will also develop value propositions that highlight AWS's unique offerings to meet customer needs.

Responsibilities

• Work with product and engineering teams to shape the product vision and prioritize features.
• Own creation of content that drives awareness, preference, and adoption of AWS, and scale our messaging through key launches and channels including the website, events, and more.
• Partner cross-functionally with GTM, sales, training, and other counterparts to build the right marketing programs to drive customer engagement and service adoption.
• Drive the value propositions for operating on AWS that meet key customer use cases and convey AWS's unique value.

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels

Nice-to-haves

• Experience managing external partners to develop marketing programs
• Experience presenting ideas to various levels of an organization to gain support for initiatives

Benefits

• Comprehensive medical, financial, and other benefits
• Equity and sign-on payments as part of total compensation package
• Flexible working culture to support work-life harmony