Product Marketing Manager, Battery and Robotics - The Toro Company

Toro - Bloomington, MN

Full-time - Mid Level

Bloomington, MN

Machinery Manufacturing

About the position

The Product Marketing Manager for Battery and Robotics at The Toro Company will lead the development and marketing of battery-powered and robotic equipment within the Landscape Contractor Equipment division for the North American market. This role focuses on driving category expansion, managing customer-focused product portfolios, and achieving divisional growth and profitability goals through strategic market intelligence and product launches.

Responsibilities

• Identify and execute new product launches and business development opportunities in the commercial markets for battery-powered and autonomous products.
• Initiate in-field market and/or customer research activities to measure Toro market share, customer requirements and market needs, and test new product and service concepts.
• Direct retail sales promotional strategy through price models, regional analysis, and competitive marketplace intelligence.
• Collaborate with aftermarket parts personnel to develop holistic parts and accessories growth plans.
• Partner with customer care team to create product and sales training courses for new and current products.
• Establish and maintain relationships with dealer and territory sales field personnel.
• Develop and execute annual business category plans achieving financial, sales, share, inventory, warranty, and other agreed-upon measurement targets.
• Effectively present recommended objectives, strategies, action plans, and business policies to the division management team.
• Track market reaction, acceptance, and effectiveness of marketing programs and policies.
• Partner with marketing communications to prepare marketing collateral as it relates to promotions, advertising, public relations, and trade shows.

Requirements

• A minimum of Bachelor's degree in marketing related field is required, plus 4+ years of product-related experience; --or-- MBA degree plus 2+ years of experience.
• Demonstrated success and prior experience with managing a significant product category with full P&L responsibility.
• Experience in go-to-market commercialization with managing significant launch efforts of new products.
• Significant channel management experience working closely with various end customer-facing sales teams.
• Strong analytical skills with superior interpersonal, communication and leadership skills.
• Proven team player, fully supportive of division and company objectives and culture.
• Exhibits creativity and is forward-thinking in solving problems.
• Strong attention to detail.
• Takes initiative, is self-directed, and results-driven.
• Ability to maintain an active/valid driver's license and passport for international and regional travel, for events and training.

Nice-to-haves

• Experience with battery-powered or robotic products.

Benefits

• Competitive salary
• Affordable and top-tier medical/dental/vision plan
• 401k
• Onsite café serving breakfast and lunch
• Complimentary use of onsite fitness facility
• Mental health and financial health resources
• 20 hours of paid volunteer time
• Flexible summer schedule
• Access to early pay with the One@Work app