Product Marketing Manager, Biopharma Software

$113,500 - $170,200/Yr

Thermo Fisher Scientific - Davenport, FL

Full-time - Mid Level

Remote - Davenport, FL

Computer and Electronic Product Manufacturing

About the position

As part of the Thermo Fisher Scientific team, you'll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer. We are looking for a remote-based Product Marketing Manager to join our globally distributed team of highly engaged and collaborative software marketers to optimize and deploy our software messaging and communication strategies. You will drive our communication activities and strengthen our omni-channel communication strategies to deliver highly impactful marketing programs, digital campaigns and sales enablement activities, and increase interactions with our customers to support our continued growth. The successful candidate will be responsible for assisting in crafting, maintaining and supporting our go-to-market strategy for our chromatography and mass spectrometry software. You will optimize our existing marketing channels through data analytics and use modern marketing practices and strategies to drive both brand awareness and deliver an outstanding customer experience. This is a fully remote position and can be based anywhere in Europe or in the Central or Eastern time zones in the USA. Some international travel, up to 25% of working time, will be required, including overnight stays.

Responsibilities

• Work with the Product, Vertical, Services & Support and Divisional Marketing teams to help build and implement Business Unit level marketing plans
• Help develop our digital portfolio vision and continuously present it to internal and external partners
• Lead initiatives and tactics to drive demand for products in the portfolio through digital and marketing promotions
• Work closely with the eBusiness team to optimize our outbound presence and ensure content is up-to-date, relevant and SEO optimized for increased engagement and an improved customer experience
• Support the creation and delivery of email marketing campaigns
• Drive social media marketing to develop a distinct online presence to increase the number of social media followers and interactions
• Align digital placement and promotion of marketing collateral to continuously improve impact and reach
• Take an active role in seeking and supporting customer feedback as a regular part of marketing activities
• Work on special projects as required in connection with the Business Unit goals and strategy

Requirements

• Bachelor's degree, preferably in Marketing, OR a minimum of 5 years' experience in a marketing or marketing communications role with a proven track record in developing successful communication strategies
• Strong understanding of modern marketing activities
• High attention to detail with strong organizational and execution skills
• Ability to be passionate about delivering results while continuously improving customer centricity and customer experience
• Effective at building relationships; a collaborative approach
• Demonstrated confidence in written, inter-personal and verbal communication
• Fluency in English language
• Be a self-starter, used to working remotely towards exciting goals within a diverse, international team
• Enjoy collaboration and interaction with your team and peers
• Demonstrate Thermo Fisher Scientific values - Integrity, Intensity, Innovation and Involvement
• Be willing to travel up to 25% of the time

Nice-to-haves

• A good understanding of customer needs and target segments for scientific software in the biopharmaceutical and/or omics markets
• High-level understanding of market drivers and applications in adjacent markets (pharmaceutical, chemical/petrochemical, environmental, food/beverage)
• Understanding of compliance and data integrity needs for regulated markets
• Knowledge of informatics (e.g. LIMS) software
• Strong project management skills

Benefits

• Employment with an innovative, forward-thinking organization
• Outstanding career and development prospects
• Competitive salary, plus annual incentive bonus
• Full benefits package
• A choice of national medical and dental plans, and a national vision plan, including health incentive programs
• Employee assistance and family support programs, including commuter benefits and tuition reimbursement
• At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
• Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
• Employees' Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount