Product Marketing Manager - Ecosystem

$126,500 - $159,500/Yr

Lytx - San Diego, CA

Full-time - Mid Level

Remote - San Diego, CA

Professional, Scientific, and Technical Services

About the position

The Product Marketing Manager at Lytx will play a crucial role in understanding market dynamics and developing effective marketing strategies for the company's products and services. This position involves collaboration across various departments to ensure successful product launches and ongoing support, ultimately aimed at improving operational efficiencies and saving lives. The ideal candidate will be a strategic thinker with a passion for technology, capable of crafting compelling messaging and positioning for the products.

Responsibilities

• Partner with Product Management to influence the strategy of the product roadmap and lead high-profile product launches.
• Craft highly differentiated value propositions, positioning, and messaging for promotional and sales content.
• Work with reseller and channel partners to empower joint success through webinars, presentations, and collateral creation.
• Deliver training to the sales team on the strategic vision for the product during ongoing sales trainings.
• Understand client needs, market trends, and the competitive landscape to guide positioning and inform campaign planning.
• Lead, execute, and communicate go-to market strategies and initiatives across the organization.
• Contribute strategic insights to marketing campaigns to secure mindshare across the buyer's journey.

Requirements

• Minimum 7 years of Product Marketing experience.
• Experience working with channel or ecosystem partners in a global organization.
• Impeccable verbal and written communication and documentation skills.
• Ability to lead, influence, and collaborate cross-functionally.
• Critical thinker who makes data-driven decisions.
• Strong presentation and public speaking skills.
• Curiosity for emerging high-tech trends such as Data Security and Privacy, AI, IoT.

Nice-to-haves

• Telematics or connected vehicle experience.
• PR experience.

Benefits

• Medical, dental and vision insurance
• Health Savings Account
• Flexible Spending Accounts
• Telehealth
• 401(k) and 401(k) match
• Life and AD&D insurance
• Short-Term and Long-Term Disability
• FTO or PTO
• Employee Well-Being program
• 11 paid holidays plus 1 inclusive holiday per year
• Volunteer Time Off
• Employee Referral program
• Education Reimbursement Program
• Employee Recognition and Appreciation program