Stripe - San Francisco, CA

posted 4 months ago

Full-time - Mid Level
Remote - San Francisco, CA
Credit Intermediation and Related Activities

About the position

As a Product Marketing Manager for Embedded Payments and Financial Services at Stripe, you will play a pivotal role in shaping the go-to-market strategy for our innovative financial solutions. Stripe is at the forefront of building the financial infrastructure that powers the platform economy, enabling software platforms, digital marketplaces, and on-demand services to seamlessly integrate payments and financial services into their offerings. Your mission will be to deeply understand our users' needs and advocate for them, ensuring that our products not only meet but exceed their expectations. In this role, you will collaborate closely with cross-functional teams, including Product, Engineering, Sales, Design, and Marketing, to develop and execute comprehensive marketing strategies that resonate with various customer segments. You will leverage data and insights to inform your decisions, crafting compelling product positioning and messaging that highlights the unique value of our offerings. Your ability to manage complex projects and keep multiple workstreams organized will be crucial as you drive product launches and marketing campaigns that enhance awareness and adoption of our solutions. You will also be responsible for engaging with users and prospects to gather qualitative and quantitative insights, which will inform your marketing strategies. By understanding the competitive landscape and becoming the go-to expert for your product area, you will help shape the product roadmap and strategy, ensuring that Stripe remains a leader in the embedded payments and financial services space. Your passion for technology and ability to communicate technical concepts in an accessible manner will enable you to connect with a diverse audience, from developers to CEOs. Ultimately, your ambition and drive to make an impact at Stripe will be key as you navigate the fast-paced, dynamic environment of a hyper-growth company. You will thrive in this role by balancing high-level strategic thinking with attention to detail, ensuring that every aspect of your marketing efforts aligns with our mission to increase the GDP of the internet.

Responsibilities

  • Deeply understand how to scope and execute marketing strategies needed to reach different customer segments.
  • Talk regularly to users and prospects and work with our Analytics team for qualitative and quantitative insights that inform your work (content, messaging, positioning, etc.).
  • Advocate for our existing and prospective users, be informed about our competitive landscape, and become the go-to expert for your product area to help shape the product roadmap and strategy.
  • Develop product positioning and messaging informed by user research, market insights, and product understanding.
  • Work closely with a range of cross-functional teams—product managers, sales, design, PR, and engineering—to develop go-to-market strategy and drive launches for our products.
  • Help enable user-facing teams at Stripe—from Sales and Technical Account Managers to local teams in other countries.
  • Work with the Finance and Product teams to set pricing that aligns to the product value proposition and with our users' success.
  • Partner with the Product and Growth Marketing teams to track the right metrics and execute campaigns that drive awareness and adoption on an ongoing basis.
  • Think globally as we work to expand our solutions around the world, adapting your understanding of local market needs, competitors, and pricing accordingly.

Requirements

  • 8+ years of relevant work experience that can span marketing, product marketing, finance, product management, operational roles, or strategy consulting.
  • 5+ years of marketing or go-to-market experience.
  • Experience working on marketing or growth throughout a product's lifecycle.
  • Experience working in B2B settings and with sales teams is preferred.
  • Experience in payments or financial services is preferred but not required.

Nice-to-haves

  • Experience in a high growth technology company.
  • Experience in finance or strategy consulting.

Benefits

  • Equity
  • Company bonus or sales commissions/bonuses
  • 401(k) plan
  • Medical benefits
  • Dental benefits
  • Vision benefits
  • Wellness stipends
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