Product Marketing Manager, End User Computing

$98,200 - $179,600/Yr

Amazon - Seattle, WA

Full-time - Mid Level

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Product Marketing Manager for End User Computing at Amazon Web Services (AWS) is responsible for driving product launches, market research, messaging, and go-to-market strategies for AWS Secure Work products. This role requires a blend of creative and analytical skills to develop customer-centric narratives and deliver engaging experiences that align with top-level business goals. The position involves collaboration with various teams, including AWS Executives, Product Managers, Marketing, Sales, and Partner leads, to establish compelling messaging and drive global growth in a fast-paced environment.

Responsibilities

• Drive product launches and market research for AWS Secure Work products.
• Develop thought leadership product positioning and customer-facing messaging.
• Collaborate with executive leadership to champion creative ideas.
• Articulate complex technical concepts in simple terms.
• Define strategy, metrics, measurement plan, and testing plan for marketing programs.
• Test and refine new marketing approaches and channels.
• Own campaigns from end-to-end, including planning, execution, reporting, and optimization.
• Analyze messaging and campaign effectiveness using data-driven insights.
• Work effectively across AWS with engineering, marketing, sales, and business development teams.

Requirements

• 4+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Proficiency in Excel or Tableau for data manipulation, including macros, charts, and pivot tables.
• Experience building, executing, and scaling cross-functional marketing programs or campaigns.
• Experience managing and measuring marketing performance across various channels.

Nice-to-haves

• Experience managing external partners to develop marketing programs.
• Experience presenting ideas to various levels of an organization.

Benefits

• Comprehensive medical, financial, and other benefits.
• Equity and sign-on payments may be provided as part of the total compensation package.