Product Marketing Manager Intern (Monetization Product Strategy & Operations)- 2025 Summer (MBA)

$104,000 - $104,000/Yr

Tiktok - New York, NY

Full-time - Intern

New York, NY

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The Product Marketing Manager Intern for Monetization Product Strategy & Operations at TikTok is a summer internship designed for MBA students. The role focuses on partnering with vertical Product Marketing Managers to drive revenue and activation strategies for assigned verticals. Interns will gain hands-on experience in product marketing, sales enablement, and cross-functional collaboration, while contributing to TikTok's mission of inspiring creativity and bringing joy.

Responsibilities

• Partner with Vertical PMMs to own the activation strategy and revenue for assigned verticals.
• Focus on revenue and scaled activation through sales enablement.
• Become an expert on vertical and customer needs, understanding the entire product suite as it relates to the vertical.
• Collaborate with cross-functional teams to drive vertical product adoption.
• Work closely with the Sales team to understand user pain points and prioritize solutions for product development.
• Lead vertical understanding, opportunity assessment, and customer feedback, representing the vertical/market with Product teams.
• Demonstrate a strong understanding of the TikTok ecosystem and competitive landscape to develop effective vertical activations.

Requirements

• Currently pursuing a full-time MBA or related discipline.
• Driven by revenue and guided by revenue in all decisions.
• Experience in product marketing or product strategy with advertising products.
• Significant experience in a specific industry vertical (as a salesperson, vertical product marketing manager, or similar role).
• Experience partnering with and influencing sales teams and developing go-to-market strategies.

Nice-to-haves

• Experience in Product Marketing with FinServ/Auto vertical expertise.
• Upper-funnel brand advertising experience.
• Strong communication and case-building experience.

Benefits

• Hourly rate of $50.
• 100% premium coverage for full-time intern medical insurance after 90 days.
• Paid holidays and paid sick leave.
• Mental and emotional health benefits through the Employee Assistance Program.
• Reimbursements for mobile phone expenses.