Product Marketing Manager - Lidar

$160,000 - $190,000/Yr

Ouster - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

Computer and Electronic Product Manufacturing

About the position

The Product Marketing Manager at Ouster will be responsible for leading the go-to-market strategy for the company's core LIDAR hardware products. This role requires a deep understanding of the technology, competitive landscape, and customer needs, as well as the ability to drive marketing and sales initiatives that contribute to company growth. The ideal candidate will be a strong communicator and a self-starter, eager to make a significant impact in the rapidly evolving field of LIDAR technology.

Responsibilities

• Deeply understand our technology, working closely with our product and engineering teams
• Define and drive our industry GTM strategy, building partnerships and leading sales and marketing teams to execute against your strategy and company growth targets
• Be an expert in what our customers are trying to achieve and how we can help them get there, as well as all competition and their value propositions
• Internally serve as the expert on our sensors, lidar technology, and our target industries
• Help surface new products, features, and selling strategies that will help us grow
• Define our messaging and our content strategies, as well as be a key driver of the product roadmap
• Execute attention-grabbing product and feature launches that differentiate Ouster and expand our addressable markets and use cases
• Create compelling pitches and sales resources needed to improve win rates and close deals faster
• Drive campaigns that convert into meaningful new business
• Write compelling content to draw in new leads, including blog posts, webinars, competitive performance reports, and pitch decks
• Communicate broadly and frequently with the sales team and distributor partners to help them close more deals and grow our business

Requirements

• Comfort with highly technical details and a strong curiosity
• Strong analytical skills - comfort with excel and creating models to understand our sales trends
• Exceptional writing and communication skills
• Ability to tell a compelling story of how our products solve problems for our customers
• Comfort with creating polished presentations
• Great teamwork and teambuilding skills
• Ability to build relationships across all functions in the company
• Bias towards action and ownership mindset towards all aspects of the business
• Bachelor's Degree or higher in engineering

Nice-to-haves

• Product marketing experience - product launches, messaging, content creation, and sales enablement
• Consulting Experience
• An MBA
• Experience with hardware products
• Worked with lidar, cameras, radar, or IoT devices before

Benefits

• 15 vacation days/10 paid holidays annually
• Paid parental leave
• Pre-tax commuter or health care/dependent care accounts
• 401K match up to 4%
• Medical, vision and dental plans with premiums covered at 100% for the employee and 75% for dependents
• Life insurance
• Short term disability and long term disability
• Dog-friendly workplace
• Kitchen stocked with snacks, fresh fruit and drinks
• Complimentary dinner catered nightly