Product Marketing Manager, Pangle

$180,000 - $244,888/Yr

Tiktok - Los Angeles, CA

posted 5 months ago

Full-time - Mid Level
Los Angeles, CA
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

TikTok is the leading destination for short-form mobile video, and at TikTok, our mission is to inspire creativity and bring joy. The Pangle Product Strategy & Operations team is part of the Global Monetization Product & Technology organization, focusing on connecting worldwide advertisers with over 1 billion daily active users through thousands of locally popular publishers. Pangle has established an industry-leading Ad Network in over 20 emerging markets, with proven success in regions such as Asia Pacific, the Middle East, and Latin America. This role is crucial in driving the integration of Pangle and TikTok processes, ensuring that global initiatives are effectively executed at the local level. As a Product Marketing Manager, you will proactively drive Pangle and TikTok process integration, working closely with the global GMPT Product Solution and Operation team. You will develop and manage Pangle's global Go-to-Market (GTM) foundations, partnering with the global Monetization Product Operation team to plan and execute Pangle-specific training programs and GTM assets. Your responsibilities will also include leading strategic projects, participating in the design and implementation of business operation management processes, and supporting the implementation of business strategy at the regional level. You will be responsible for operating Pangle products and business development in the North American marketplaces, including Canada and the United States, dedicating up to 25% of your total bandwidth to this effort. The ideal candidate will have a strong background in product marketing, with hands-on experience in defining product GTM strategies and executing product launches that result in quantifiable business impact. You should possess solid project management skills, excellent communication abilities, and a strong sense of ownership. Additionally, you will need to be data-sensitive, with clear logical thinking and the ability to work under pressure. TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives, and we are looking for someone who shares this commitment.

Responsibilities

  • Proactively drive Pangle and TikTok process integration.
  • Develop and manage Pangle's global Go-to-Market (GTM) foundations.
  • Lead and manage strategic projects for the team.
  • Participate in the design and implementation of business operation management processes.
  • Support the implementation of business strategy at the regional level.
  • Operate Pangle products and business development in the NA marketplaces.

Requirements

  • Bachelor's degree or above.
  • At least five years of experience in the social network industry, preferably in mobile internet, e-commerce, and advertising.
  • Robust product marketing knowledge and hands-on experience defining product GTM strategy.
  • Experience in process curation and optimization, streamlining partnership frameworks with extensive XFN teams.
  • Solid project management skills, communication skills, team collaboration, and a strong sense of ownership.
  • Data-sensitive with clear, logical thinking; strong learning attitude and ability to work under pressure.

Nice-to-haves

  • Proactive in nature, capable of self-navigating ambiguities and presenting solutions.
  • Capable of working independently with strong self-motivation.
  • Team player, think strategically and act tactically.

Benefits

  • 401(k) matching
  • AD&D insurance
  • Dental insurance
  • Disability insurance
  • Employee assistance program
  • Flexible spending account
  • Health insurance
  • 10 paid holidays per year
  • 17 days of Paid Personal Time Off (PPTO)
  • 10 paid sick days per year
  • 12 weeks of paid Parental leave
  • 8 weeks of paid Supplemental Disability
  • Mental and emotional health benefits through EAP and Lyra
  • Gym and cellphone service reimbursements
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