Product Marketing Manager - Serverless, Serverless and Kubernetes PMM

$98,200 - $179,600/Yr

Amazon - Santa Clara, CA

Full-time - Mid Level

Santa Clara, CA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster. Product Marketing is responsible for developing crisp, highly differentiated, and compelling positioning and messaging for AWS and its services. We tell AWS's most important and interesting stories to educate customers about what is possible when you build on AWS. As a Product Marketing Manager for the modern compute business of Serverless, you will have the opportunity to define and drive the marketing and go-to-market strategy for industry-leading services such as AWS Lambda, Amazon Elastic Container Service (ECS), AWS Fargate, and Application Integration solutions of Amazon EventBridge and AWS Step Functions. You will be creating compelling content to help customers understand their use cases and value propositions, and building the right marketing programs to drive awareness, customer engagement, service adoption, and retention. This role can sit in either Santa Clara, CA or Seattle, WA USA only. Relocation offered from within the US only to these locations only.

Responsibilities

• Partner with the service teams, worldwide services organization (WWSO), and product marketers across the organization to identify the most strategic customers to underscore our messaging.
• Work closely with these stakeholders to create & develop compelling audience-specific messages, content and tools (eBooks, presentations, whitepapers, infographics, webinars, customer success stories, and sales plays).
• Develop comprehensive marketing programs to increase engagement and service consideration.
• Find compelling and strategic customers that are deploying production workloads to dive deep into ROI and qualitative proof points.
• Develop and execute on breakthrough product marketing activities that reach our target audiences effectively.
• Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to incorporate Amazon Serverless services into global marketing initiatives.
• Work effectively across AWS with groups such as product, digital marketing, sales, business development, and evangelists to achieve business goals.
• Continuously measure and optimize product marketing initiatives.

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels

Nice-to-haves

• Experience in marketing or marketing research
• Experience presenting ideas to various levels of an organization to gain support for initiatives
• MBA

Benefits

• Comprehensive medical coverage
• Financial benefits including equity and sign-on payments
• Flexible working culture to support work-life balance
• Ongoing mentorship and career growth opportunities
• Employee benefits programs including health and wellness initiatives