Product Marketing Manager - Telecom

Snowflake Computing - San Mateo, CA

Full-time

San Mateo, CA

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

At Snowflake, we are redefining what's possible with data and AI. Our mission is to build a cloud data platform that empowers every user with accessibility, affordability, and unmatched performance. As a Product Marketing Manager, you will play a crucial role in crafting and executing innovative go-to-market strategies specifically tailored for the telecom sector. This position requires you to work in the office three times a week, collaborating closely with Snowflake's sales, product, and marketing teams, as well as our extensive partner ecosystem. Your efforts will focus on developing and bringing to market solutions that enhance customer success and drive growth across the telecom industry. In this role, you will be responsible for creating messaging, content assets, and sales enablement tools that will be utilized by Snowflake's marketing and sales teams, as well as our partners. You will work collaboratively with various teams, including demand generation, content marketing, and product management, to align on go-to-market strategies for telecom operators. Your analytical skills will be essential as you analyze data to identify opportunities and evaluate the effectiveness of go-to-market activities. Additionally, you will lead the development and delivery of the AI Data Cloud for Telecom messaging and content at key industry events, conferences, and webinars, showcasing our solutions for telecom operators. Engaging with customers, partners, and sales teams to gather insights will be a key part of your role, ensuring that Snowflake's value proposition and messaging resonate within the telecom vertical.

Responsibilities

• Create messaging, content assets, and sales enablement tools for use by Snowflake marketing and sales teams and partners.
• Work collaboratively with demand generation, content marketing, sales, product management, and other teams to align on go-to-market strategies for telecom operators.
• Develop and implement go-to-market programs that enhance Snowflake's presence and performance in the telecom market.
• Analyze data to identify opportunities and evaluate the effectiveness of go-to-market activities.
• Lead the development and delivery of the AI Data Cloud for Telecom messaging and content at key industry events, conferences, and webinars to showcase our solutions for telecom operators.
• Engage with customers, partners, and sales teams to gather insights and represent Snowflake's value proposition and messaging in the telecom vertical.

Requirements

• 3-5 years of experience in product marketing, with vertical marketing experience preferred.
• Strong written communication skills and the ability to simplify complex information into clear and effective presentations and plans.
• Proven experience in supporting go-to-market programs and campaigns.
• Ability to collaborate effectively and build relationships across various functions.
• Experience in the telecom industry is a plus.
• BA/BS degree preferred.