Meta - Menlo Park, CA

posted 2 months ago

Full-time - Mid Level
Menlo Park, CA
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About the position

As a Product Marketing Manager for WhatsApp Privacy and Compliance, you will be responsible for leading consumer-facing elements of privacy and regulatory compliance launches. This role involves identifying insights, influencing product roadmaps, advocating for transparency and user controls, developing messaging and positioning, and setting up metrics. You will collaborate closely with various teams to ensure that go-to-market efforts are aligned from inception to launch and beyond.

Responsibilities

  • Develop and execute go-to-market strategies for WhatsApp's privacy and compliance roadmap.
  • Influence and shape product strategies, positioning, and narratives using data and insights.
  • Establish strong partnerships with cross-functional teams across Marketing and Communications.
  • Tackle complex, highly visible, and sensitive issues with a strategic, data-driven mindset.
  • Identify product needs and emerging trends in the privacy, security, and encryption space.

Requirements

  • 8+ years of experience in product marketing and/or marketing, product management, or business strategy.
  • BA/BS degree.
  • Experience working with Product Management, Marketing, and Communications teams at all levels of management.
  • Solid analytical and problem-solving skills.
  • Experience marketing new and emerging technologies.
  • Experience developing go-to-market strategies based on audience-driven insights.
  • Project and program management experience.

Nice-to-haves

  • 10+ years of experience in product marketing and/or marketing, product management, or business strategy.
  • Interest in WhatsApp's mission and user privacy.
  • Direct experience as a product marketer on a technical product that impacts policy, privacy, or security.
  • Experience working on complicated issues such as data sharing, regulatory compliance (e.g. GDPR, DMA), or internet safety.

Benefits

  • $180,000/year to $252,000/year + bonus + equity + benefits
  • Individual compensation determined by skills, qualifications, experience, and location.
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