Product Marketing Manager

Kforce - Redmond, WA

Full-time - Mid Level

Redmond, WA

Administrative and Support Services

About the position

The Product Marketing Manager at Kforce Inc is responsible for developing brand messaging, solution positioning, and product narratives for a leading software provider. This role involves creating persuasive marketing content across various channels and managing product storytelling assets to support sales and partner enablement. The position requires collaboration with technical teams and product managers to ensure alignment with product roadmaps and business strategies.

Responsibilities

• Support development of brand messaging, solution positioning, and product narrative for the company.
• Create high-quality, persuasive copy for various marketing channels, including websites, social media, and events.
• Drive creation and ongoing management of product storytelling assets, including pitch decks, email templates, videos, and enablement materials for sales and partners.
• Partner closely with the technical product marketing team to provide creative and messaging guidance for product demos and videos.
• Work closely with product marketing managers to understand product roadmap and business drivers, ensuring up-to-date content and strategy.

Requirements

• Previous experience in enterprise product marketing for a large software company.
• Passion for bringing products to life through impactful storytelling.
• Excellent written and spoken communication skills at all levels; experience in copywriting and/or message development strongly preferred.
• Strong attention to detail and project management skills.
• Ability to effectively communicate and collaborate across a wide set of stakeholders on cross-functional internal teams as well as with external partners.
• Proactive and comfortable operating in ambiguity; ability to handle complex projects and deadlines.

Benefits

• Medical, dental, and vision insurance
• Health Savings Account (HSA)
• Flexible Spending Account (FSA)
• 401(k) plan
• Life insurance
• Disability insurance
• Paid time off for salaried personnel
• Paid sick leave for hourly employees on Service Contract Act projects