Product Marketing Manager

Uline - Racine, WI

Full-time - Mid Level

Racine, WI

5,001-10,000 employees

Merchant Wholesalers, Nondurable Goods

About the position

The Product Marketing Manager at Uline is responsible for leading a team of Product Marketing Associates and overseeing the development and execution of marketing strategies for new and existing products. This role serves as a crucial link between the Merchandising and Creative departments, ensuring effective communication and collaboration in product selection and marketing efforts. The position requires a strong background in marketing and product management, with a focus on conceptualizing product positioning and analyzing market trends.

Responsibilities

• Manage and mentor team of Product Marketing Associates.
• Review and direct designs for catalog layout, web pages, flyers, stuffers, and emails.
• Serve as liaison between Merchandising and Creative in the new product selection process.
• Maintain open, efficient communication between various departments on new and existing product development and web marketing.
• Conceptualize new product positioning relative to existing products and the customer's perspective.
• Review market research and internal reports to anticipate product trends and marketing strategies.

Requirements

• Bachelor's degree.
• 7+ years experience in marketing, product management or new product development with a great track record.
• Experience sourcing or selecting new products.
• Catalog experience a plus.

Benefits

• Complete medical, dental, vision and life insurance coverage and other wellness programs.
• 401(k) with 6% employer match.
• Multiple bonus programs, including profit sharing.
• Paid holidays and generous paid time off.
• Tuition Assistance Program that covers professional continuing education.
• On-site café and first-class fitness center with complimentary personal trainers.
• Over four miles of beautifully maintained walking trails.